Creating a cubby house display that grabs attention in a retail environment can be a powerful way to boost sales. With a few strategic touches, you can make your cubby house stand out and attract both kids and parents. In this article, you will learn the eight important tips that will help you make your cubby house the center of attention.
1. Choose a Strong Theme
Take note that a strong theme makes your cubby house more exciting and memorable. You could go with popular themes like “Pirate Ship” or “Magical Castle.” Themes help customers instantly connect with the product and imagine the cubby house in the backyard. Additionally, choose a theme that stands out, yet appeals to kids and parents alike.
2. Utilize Bright Colors
Bright colors naturally draw attention and make your cubby house stand out among other displays. Colors like red or blue are vibrant and appealing to children. However, balance is key – avoid overusing colors, as it can be overwhelming. So, you should stick to a few complementary shades, and ensure that the colors work well with your chosen theme.
3. Putting Fun Accessories
Keep in mind that you can add items like miniature furniture or small flower pots around the cubby house. For themed displays, use accessories that align with the theme – for a pirate ship, for example, add a small treasure chest or a plastic telescope. Furthermore, these details help customers envision what the cubby house could look like when set up at home.
4. Create an Inviting Entrance
The entrance of the cubby houses should feel welcoming and make kids want to step inside. Use a little “Welcome” sign, or even a small doormat. An inviting entrance adds charm and can make parents picture the kids playing there. Make sure the entrance is wide enough and accessible, as this will encourage customers to explore the cubby house.
5. Apply Interactive Elements
Don’t forget that adding a few interactive features can turn the cubby house into an experience. Think of things like a small play kitchen or even a set of musical instruments. Plus, these features let kids interact with the cubby house, which makes it more appealing to parents. Putting an interactive display creates a lasting impression, making customers more likely to consider buying.
6. Show Different Styles and Sizes
If possible, display different styles or sizes of cubby house to add an appeal to a wider range of customers, as some may prefer a compact design, while others might want a larger playhouse with extra features. Displaying a few options lets customers see the variety you offer and helps parents find a cubby house that fits the kids preferences and space.
7. Use Creative Signage
Utilize simple and creative signs to showcase features like “Weatherproof Material,” “Eco-Friendly,” or “Easy Assembly.” Include a sign with the theme name or a short phrase like “Enter the Magic Castle!” Creative, kid-friendly fonts and graphics will make the signage more attractive. Just keep the signs clear and easy to read.
8. Add Some Greenery
Plants or artificial greenery around the cubby house can make the display feel more inviting and natural. Small potted plants or hanging vines can give the cubby house a cozy feel, making it more attractive to children to have an outdoor play space. Just a few touches of greenery can make the display look polished and complete.
Transform Every Cubby House into a Playful Haven!
Building an appealing cubby house display doesn’t have to be complicated. By focusing on these eight tips—choosing a theme, using colors wisely, adding accessories, creating an inviting entrance, including interactive elements, showing different options, using creative signage, and adding greenery—you can make your cubby house stand out in any retail space.
