Authentic Selling by Kendrick Shope: A New Guide to Sales Success with Integrity

Authentic Selling: Be Real to Seal the Deal by Kendrick Shope, published by Wiley, offers a transformative approach to sales, focusing on integrity, relationship-building, and confidence. This 256-page hardcover book is available for pre-order.

Renowned sales expert and founder of Authentic Selling University, Kendrick Shope, introduces her latest book, Authentic Selling: Be Real to Seal the Deal. Set for release in March 2025, this book provides a transformative approach to selling, helping entrepreneurs, business owners, and sales professionals close deals with confidence while staying true to their values.

With a focus on integrity and relationship-building, Authentic Selling challenges conventional sales methods that often feel pushy or insincere. Kendrick presents a step-by-step guide that shifts the sales process from being transactional to an authentic and purpose-driven experience.

“No matter where you are in life, what kind of job you have, or if you don’t have a job at all, being a good salesperson always comes in handy. Kendrick Shope is the Woman behind the Authentic Selling movement.” ?STEVE HARVEY, American actor, writer, producer, comedian, and television host.

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A sales blueprint for lasting impact

Kendrick introduces the concept of authentic selling as a modern approach to sales, focusing on genuine connections, empathy, and trust rather than high-pressure tactics. She explores how professionals can establish meaningful client relationships, build confidence in closing deals, and create a profitable business aligned with personal values.

The book is structured to provide practical strategies for improving sales success. It begins by examining the limitations of traditional selling techniques and how they can be replaced with methods based on sincerity and trust. Kendrick introduces proven approaches that have helped over 80,000 students annually, leading to a significantly higher close rate of 80-90%, compared to the industry average of just 30%.

Further chapters explore real-world sales strategies, offering readers a framework for applying authentic selling techniques in different business environments. Kendrick highlights case studies and success stories, demonstrating how professionals can transform their sales approach by prioritising relationships and ethical business practices. The book concludes with actionable insights for refining sales techniques, ensuring long-term success, and maintaining alignment between business goals and personal values.

About Kendrick Shope

Kendrick Shope is an internationally recognised sales expert and the founder of Authentic Selling University, a platform that has helped professionals and businesses generate more than $30 million in sales over the past fourteen years.

Her career began in high-level sales roles at Fortune 500 companies, including Eli Lilly and GlaxoSmithKline, where she consistently excelled as a top-performing sales representative. Despite her success in corporate sales, Kendrick felt a calling to create a more meaningful impact—one that allowed individuals to sell successfully while staying true to their values.

Driven by a desire to set an example for her then three-year-old daughter, Kendrick left the corporate world to build Authentic Selling®, a revolutionary approach that redefines how sales are done. Today, her methods help over 80,000 students per year achieve 80-90% close rates—far exceeding the industry average of 30%.