Dressing up for Valentine's Day

If you’re not sure what to wear on thee most romantic day of the year then you’ve come to the right place. Whether you plan on having an intimate dinner, celebrating Valentine’s Day with your girl gang, or just spending the night in with a few romantic movies.. we’ve got you covered. Though not everyone’s love language is shades of red when it comes to dressing up for a date with your beau on February 14, a romantic look certainly won’t go unnoticed. From updates on the classics to a statement look that will make an impression on your sweetheart, there’s something special for every price point and personality. Rather than scrambling to put together an ensemble a few hours before Valentine’s Day date night.. plan ahead to save yourself some stress. Lucky for you… fashion experts at Boohoo have analysed Google data to reveal the hottest fashion trends to follow this Valentine’s Day and how to style them for this love-filled occasion.

It seems as though fashion is in the mood for love this season—and we’re feeling fabulous. To embrace the spirit of Valentine’s Day, go for heart prints and patterns to make a statement. To steal the show, wear an oversized heart print dress on this special night. This look is clearly a popular choice among fashionistas this season, with UK Google searches for ‘heart dress’ soaring by 79% in the last 12 months. Pair the dress with simple heels for an elegant touch or opt for chunky boots for a more relaxed look.

Chanel’s Rouge Allure Velvet. Image Source: Chanel

From scarlet to cherry hues, showcase your romantic side with your hot date. If heart print isn’t your style, try a red lace dress or a red maxi dress. Red has been the hottest colour since last year and the trend isn’t going anywhere, with worldwide Google searches for ‘red lace dress’ surging by 55% in the past year. To add even more allure to your Valentine’s ensemble, try matching your lipstick or lip gloss to the shade of red of your dress – for those Valentine’s Day picture-perfect moments. We love Chanel‘s Rouge Allure Velvet.

You’ll be feeling red carpet-ready if you complete your Valentine’s Day date night look with the perfect pair of heels. To complement your dress or to glam up a more casual Valentine’s outfit, low or high heels with a bow detail are the hottest option, especially if the bow is sparkly. With Google searches for ‘bow heels’ increasing by 217% in the last 12 months in the UK, be sure to not miss out on this trend. If you want your shoes to make a statement in your look, try a stand-out heel, such as ‘hot pink heels’, since their Google search volume has soared by 54% in the past 30 days in the UK. And why not complement it with a stylish red bag? We adore Jimmy Choo’s Bon Bon handbag crafted from satin crystal mesh, finished with a sparkling crystal top handle and drawstring chain.

Jimmy Choo’s Bon Bon handbag. Image Source: Jimmy Choo

Staying in is new the going out, we all know that. What could be more adorable than matching pyjamas with your date or your best friends on Valentine’s Day? Round off this special day by wearing red, pink, or heart-print pyjamas. In the UK, ‘heart pyjamas’ have skyrocketed by a staggering 1076% in Google searches in the last 12 months, signifying the popularity of this Valentine’s Day trend.

A spokesperson from Boohoo commented: “Whoever you’re celebrating Valentine’s Day with this year, the occasion provides the perfect opportunity to dress up confidently and stylishly… Analysing Google Data to identify this season’s hottest trends means that you can feel the love in style this year with your hot date or best friends. This guide can offer inspiration to express love and self-love through different clothing pieces to make this Valentine’s Day a special day.”