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Exploring The Fusion Of AI And Emotions: SMILEY Digital Collectibles By Space Runners And L.O.T.L.
16 Jan 2024, 0:00 pm GMT
Space Runners and L.O.T.L. collaborate to unveil the "HOW DO YOU FEEL?" campaign, disrupting the collectibles landscape by encouraging users to express themselves emotionally and creatively. Ablo's user-friendly interface enables users to interact with generative AI through simple text prompts, creating distinctive Smiley-inspired collectibles reflecting their emotional states.
Space Runners, a cutting-edge fashion-tech platform, has partnered with L.O.T.L. to launch a unique collection of mental health-inspired digital collectibles. This innovative collaboration, featuring the iconic Smiley Intellectual Property (IP), leverages Space Runner's Generative AI platform, Ablo, to empower users to create one-of-a-kind Smiley collectibles by expressing their emotions.
From Text to Art: The Power of Ablo's Generative AI
With a mere text description of emotions, Ablo's generative AI springs into action, producing a unique visual representation using advanced machine learning algorithms. Ablo meticulously analyses and comprehends human emotions, translating them into visually stunning collectibles that align with Smiley's IP. This integration fosters self-expression and individuality in the tech realm, marking a seamless fusion of technology and emotions.
Personalisation Beyond Boundaries: The Era of AI-Driven Creativity
In the era of personalisation, Ablo's generative AI transcends traditional consumer-brand dynamics, turning users into co-creators who influence and shape content in unprecedented ways. This shift toward customised experiences not only elevates brand-consumer relationships but also establishes a new standard for brands navigating the digital landscape.
AI-driven personalisation offers brands unparalleled opportunities for heightened consumer engagement and loyalty. This collaboration between Space Runners, L.O.T.L., and Smiley not only marks a groundbreaking shift in the collectibles sphere but also underscores a commitment to revolutionising the intersection of technology and personal expression.
This collaboration is not just a venture into the collectibles space; it signifies an ongoing commitment to redefine the relationship between technology and personal expression. As we step into the future, where hyper-personalisation is the essence of digital culture, Space Runners and L.O.T.L. are pioneering a path toward a more emotionally connected and personalised digital world.
Earlier this month, Space Runners made waves with their collaboration with the iconic French fashion house Balmain and American artist Ant Kai. The launch unveiled a collection of personalised Unicorn sneakers co-designed using Space Runner’s cutting-edge generative AI, captivating audiences worldwide.

Space Runners: Redefining digital fashion
Space Runners is a fashion-tech platform, delivering intuitive Web3 and AI tools to help brands scale their design process and engage with their customers in new ways - both in physical and digital worlds. Co-Founders Won Soh and Deniz Özgür created Space Runners as a destination for luxury and lifestyle fashion in the digital space, providing a platform to collaborate with leading fashion brands to co-create and retail designs at major fashion retailers. A high-fidelity fashion experience empowering the next generation of culture creators. Building the most immersive digital fashion experience which rewards meaningful connections, relentless creativity, and self-discovery.
Space Runners’ first collection, featuring NBA champions Nick Young and Kyle Kuzma, sold out in nine minutes. Space Runners' partnerships with Balmain have captivated a global audience, spanning from augmented reality-infused fashion experiences to AI-crafted collections. Space Runners is backed by VC + Web3 Technology leaders including Pantera, Polychain, Accel, Jump Capital and investors including Animoca Brands Chairman Yat Siu, Twitch co-founder Justin Kan, and Hypbeast’s Kevin Ma.
About Smiley
Smiley has been spreading joy and optimism to generations since French journalist Franklin Loufrani created the trademarked brand in 1972. Originally a gesture to urge readers of the newspaper France-Soir to ‘Take the Time to Smile’, soon this ubiquitous symbol of happiness became the most recognised and important in graphic design.
In 1996 Nicolas Loufrani, son of Franklin, took over the helm, steering Smiley into the digital revolution. Creating a whole new way of communicating, he added a variety of facial expressions to the original Smiley - his emoticons are now used by everyone around the world every day.
Continuing to influence modern culture, Smiley is one of the world's top global licensing enterprises collaborating on high-profile activities spanning fashion, art, homeware, food and beverage. Major partnerships include Loewe, Moschino, Raf Simons, Eastpak and LA-based Market, who produce the Market Smiley Baseball - a cultural icon.
Maintaining Smiley’s friendly mantra, Loufrani created Smiley Movement in 2017. The non-profit community works across multimedia platforms aiming to inspire positive change in society addressing urgent societal and environmental problems.
To celebrate 50 years, Smiley commissioned graffiti artist André Saraiva to reimagine the famous logo; created The Collector’s Edition with 50 streetwear designers; and brought back the original message ‘Take the Time to Smile’ - because what's more inspiring and universal than a smile?
L.O.T.L.: Navigating Self-Discovery in the Digital Era
Picture this: a digital landscape where the past meets the future, where self-discovery intertwines with high-tech innovation, where communities help each other safely and transparently. Together, we forge connections, support one another, and collectively advance towards a greater purpose, propelling civilisation forward.
L.O.T.L. is a collection of NFTs on Ethereum Blockchain with a mission to bring us closer to ourselves. Focused on personal development and community support, L.O.T.L. strikes a new journey to answer humanity’s deepest question: who are we. Entertainment, good vibes, and positivity are core focuses, with the genesis L.O.T.L. product being a guided personal development journal in collaboration with SmileyWorld and Space Runners.
Created by Rebecca Kontosic, Web3 consultant, VC fundraiser, serial entrepreneur, and previous Inkbox and BIC Web3 Manager, L.O.T.L. is your futuristic guide, employing Transurfing principles to map your unique life path, enabling you to sculpt your ideal destiny. L.O.T.L. looks to revolutionise self-help and community collaboration by transcending traditional boundaries, guiding users to unearth their true selves, navigate life's journey, and support each other to achieve their aspirations.
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