Activision Blizzard
#183
Rank
$77.85B
Marketcap
United States
Country
Brian Kelly (Chairman of The Board)
Daniel Alegre (President and COO)
Summary
Activision Blizzard, Inc., together with its subsidiaries, develops and publishes interactive entertainment content and services in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. The company operates through three segments: Activision, Blizzard, and King. It develops and distributes content and services on video game consoles, personal computers, and mobile devices, including subscription, full-game, and in-game sales, as well as by licensing software to third-party or related-party companies that distribute Activision and Blizzard products. The company also maintains a proprietary online gaming service, Battle.net that facilitates digital distribution of content, online social connectivity, and the creation of user-generated content. In addition, it operates esports leagues and offer digital advertising content; and provides warehousing, logistics, and sales distribution services to third-party publishers of interactive entertainment software, as well as manufacturers of interactive entertainment hardware products. The company's key product franchises include Call of Duty, World of Warcraft, Diablo, Hearthstone, Overwatch, Overwatch League, and Candy Crush. It serves retailers and distributors, including mass-market retailers, consumer electronics stores, discount warehouses, and game specialty stores through third-party distribution and licensing arrangements. The company is headquartered in Santa Monica, California.
History
Activision Blizzard Inc. (ATVI) is an American entertainment company based in Santa Monica, California. It was founded in 2008 through a merger between Activision, an interactive entertainment company, and Vivendi Games, then Blizzard Entertainment, of which it has been a wholly owned subsidiary ever since. The Activision Blizzard portfolio consists of some of the world’s most successful video game franchises, including Call of Duty, World of Warcraft, Candy Crush, and Overwatch. Since the merger, Activision Blizzard has seen a dramatic increase in its success. Following the completion of the merger in 2008, the company reported a market cap of $18.9 billion, making it one of the 25 largest companies in the S&P 500. By 2015, the company had achieved an astounding market cap of $37.2 billion and in 2020, it achieved a new high of $44.2 billion. The company achieved consistent year-over-year growth throughout its history, even during the pandemic. It has done this thanks to its wide portfolio of beloved video game franchises, its popular subscription gaming services, and its increasing presence in the mobile gaming market. Activision Blizzard has also made various acquisitions over the years, designed to strengthen their portfolio and expand into new markets. In 2013, the company acquired Candy Crush developer King for $5.9 billion. In 2016, it acquired a majority stake in MLG (Major League Gaming) for $46 million and in 2019, it acquired the mobile game developer and publisher from Glu Mobile for approximately $2.4 billion. The company has also become a leader in the esports industry, having launched the Overwatch League in 2018. In 2020, the Overwatch League's Grand Finals were the most viewed professional esport event ever, reaching more than 1.12 million peak concurrent viewers. Overall, Activision Blizzard has become an entertainment behemoth, thanks in large part to its incredibly successful franchises and acquisitions, its strong presence in the mobile gaming market and its unwavering investment in the esports industry. The outlook for the company looks positive, as it continues to innovate and acquire new properties and technologies.
Mission
Activision Blizzard’s mission is to bring the world together through epic entertainment, creating and empowering an interconnected network of players and communities.
Vision
Our vision is to be the most trusted company in interactive entertainment, where players are inspired to be their best, come together, and take on the world.
Key Team
Pelle Sjoenell (Chief Creative Officer)
Robert Corti (Board Member)
Armin Zerza (CFO)
Brian Bulatao (Chief Administrative Officer)
Casey Wasserman (Board Member)
Claudine Naughton (Chief People Officer)
Daniel Cherry III (Chief Marketing Officer)
Grant Dixton (Chief Legal Officer)
Helaine Klasky (Chief Communications Officer)
Recognition and Awards
References
https://en.wikipedia.org/wiki/Activision_Blizzard
https://www.zippia.com/activision-blizzard-careers-155/
https://www.crunchbase.com/organization/activision
https://www.companieshistory.com/activision-blizzard/
https://sec.report/CIK/0000718877
https://companiesmarketcap.com/largest-companies-by-revenue/
Brian Kelly (Chairman of The Board)
Daniel Alegre (President and COO)