Last Updated: 2026

Adslot

Summary

Summary

Adslot Limited, together with its subsidiaries, engages in the trading technology and services businesses in Australia, Europe, the Middle East, Africa, the Americas, and internationally. It offers Adslot Media, a media trading technology platform that enables advertisers and publishers to trade premium display advertising directly; and Symphony, a workflow automation technology for media buying agencies. The company also provides Webfirm, a digital marketing service that includes website design, hosting, search engine optimization, search engine marketing, and social media marketing services. It serves agencies and brands, publishers, and integrated tech partners. The company was formerly known as Webfirm Group Limited and changed its name to Adslot Limited in December 2012. Adslot Limited was incorporated in 1975 and is headquartered in Melbourne, Australia.

History

Since its establishment in 2006, Adslot has become one of the most advanced online advertising technology providers worldwide, delivering highly targeted, high return advertising solutions to publishers, technology partners and advertisers. Adslot has a global presence, with its headquarters in New York, offices in China, Japan, and Singapore. The company also has strategic partnerships with many of the leading media agencies and buyers worldwide.

Mission

Adslot's mission is to allow businesses to unlock maximum value through their programmatic advertising while enriching the user experience.

Vision

Adslot envisions a future in which programmatic advertising is the preferred way of buying and selling digital ads. Our mission is to make this a reality by delivering the best programmatic ecosystem available on the market, to publishers and advertisers alike.

References

https://in.investing.com/equities/adslot-ltd

https://finance.yahoo.com/quote/ADS.AX/profile?p=ADS.AX

https://www.crunchbase.com/organization/adslot

https://www.adslot.com

Leadership team

Mr. Andrew John Barlow (Founder & Non-Exec. Chairman)

Mr. Benjamin Dixon (Co-Founder, CEO & Exec. Director)

Mr. Thomas Arnold Triscari (Head of Corp. Devel., Interim CFO & Exec. Director)

Products / Services

Advertising, Digital Media, Marketing, Software

Number of Employees