
April Rudin

Summary
April Rudin is the founder and CEO of The Rudin Group, a global wealth marketing firm established in 2008. Specialising in providing bespoke marketing solutions for the financial services industry, her firm caters to multi-family offices, wealth management firms, hedge funds, private banks, private equity groups, and other financial services firms targeting ultra-high-net-worth (UHNW) and high-net-worth (HNW) clients. April's expertise includes multi-generational strategy, messaging, content creation, social and digital media, public relations, and inbound lead generation.
With a strong passion for fintech and wealthtech, she stays at the forefront of evolving trends in the industry. Her work aims to help clients grow their assets under management (AUM), market share, and brand visibility, particularly across digital and mobile platforms. April is recognised as a top influencer in wealth management by Onalytica and contributes to several publications and books on financial behaviour, fintech, and wealthtech.
April is a contributor to Forbes and co-authored the upcoming book Wealth Management With A Difference, which is set for publication in October 2025 by Wiley. This book, which features insights from 80+ interviews with senior wealth management leaders, addresses the key challenges and strategies in the wealth management industry.
Apart from her role at The Rudin Group, April serves on advisory boards for various fintech and wealthtech companies. She has held advisory roles with Sandbox Wealth, Willow, First Rate, Inc., and YieldX. April has also contributed as a featured blogger for The Huffington Post on topics such as HNW marketing, digital media, and next-gen wealth.
Her diverse background includes a stint as Director of Business Development at Alpine Capital Bank and Global Office Automation Director at Kelly Services. April is a frequent speaker at international wealth management conferences and remains a thought leader in the sector.
Biography
April Rudin was born in the United States and has built an impressive career in the financial services marketing sector. She is the founder and CEO of The Rudin Group, a global wealth marketing firm that she established in 2008.
Her company focuses on creating marketing solutions for multi-family offices, wealth management firms, private banks, hedge funds, private equity groups, and other financial services firms targeting ultra-high-net-worth (UHNW) and high-net-worth (HNW) clients. The Rudin Group is well-known for its expertise in multi-generational strategy, messaging, content creation, social and digital media, public relations, and inbound lead generation.
Before starting The Rudin Group, April gained extensive experience in various roles, including as Director of Business Development at Alpine Capital Bank, where she was responsible for driving marketing efforts in high-net-worth outreach. She also worked as Global Office Automation Director at Kelly Services, where she led global marketing efforts and product development teams, making significant contributions to Kelly’s transformation into a "tech" company.
April’s career took a significant turn in 2008 when she founded The Rudin Group, which quickly became recognised as a leader in wealth management marketing. Her firm has specialised in creating bespoke, compliant marketing solutions for the wealth management sector, including family offices and fintech companies. Her work focuses on helping clients grow their assets under management (AUM), market share, and brand visibility on digital and mobile platforms.
In addition to running The Rudin Group, April is a well-respected thought leader in wealth management and fintech. She is a frequent contributor to Forbes, where she writes about trends in wealth management and fintech. She is also the co-author of Wealth Management With A Difference, which will be published by Wiley in October 2025. The book, which includes insights from over 80 senior leaders in the wealth management industry, addresses key challenges and strategies in wealth management.
April has served on several advisory boards, including Sandbox Wealth, Willow, and YieldX, and she has held positions on the editorial advisory board for NexChange, a global fintech start-up. She has also been recognised as the #1 online influencer in wealth management by Onalytica. She has contributed to numerous publications, including Huffington Post, Family Wealth Report, and Wealthmanagement.com, and is a frequent speaker at industry events worldwide.
As of now, April continues to lead The Rudin Group and remains an influential figure in the wealth management and fintech sectors. She is actively involved in shaping the future of marketing in these industries and remains a key voice in the global conversation about the evolving needs of UHNW and HNW clients.
Vision
April Rudin’s vision is to transform wealth management marketing by staying ahead of the curve in both traditional and digital media. She aims to empower financial services firms to effectively connect with ultra-high-net-worth (UHNW) and high-net-worth (HNW) clients. By focusing on multi-generational strategies and customised content, her goal is to help firms increase their visibility, grow their assets, and adapt to the evolving needs of the industry. April believes in the power of technology, fintech, and next-generation solutions to shape the future of wealth management marketing and strengthen long-term client relationships.
Recognition and Awards
April Rudin has earned significant recognition throughout her career. She was named the #1 online influencer in wealth management by Onalytica. Her work and thought leadership have earned her a prominent place in the financial services industry. April’s expertise has led her to contribute to leading publications such as Forbes, Family Wealth Report, and Wealthmanagement.com. She has been a speaker at renowned industry conferences globally, including Money2020 and Finovate. Additionally, April is a recognised member of several advisory boards, including those for fintech and wealthtech companies, further cementing her position as an expert in the field.
References
- April Rudin - The Rudin Group| LinkedIn · April Rudin
- The Rudin Group: Home| The Rudin Group
- April Rudin| AdvisorEngine
- April J. Rudin - Enterprising Investor| CFA Institute
- April Rudin| Forbes
- April Rudin | Founder & CEO, The Rudin Group| Innovate Finance
- Team| The Rudin Group
- April Rudin (@TheRudinGroup) /| X · TheRudinGroup
- April Rudin Founder & President at The Rudin Group Chair| Informa Connect
- A New Era in Wealth Management: Insights from April Rudin| wealth-reimagined.com
- April Rudin's Profile | Forbes Journalist| Muck Rack
- April Rudin | Speakers | Money20/20 US| Money 20/20 USA
- April Rudin | Financial Planning| financial-planning.com
- What are we reading, watching and listening to: April Rudin| Crain Currency
- April Rudin - Digital Wealth Virtual Speaker| Informa Connect
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