Summary
Axfood AB (publ) engages in the food retail and wholesale businesses in Sweden. It operates through Willys, Hemköp, Dagab, and Snabbgross segments. The company sells groceries through Willys, Hemköp, Eurocash, and Mat.se store chains. It is also involved in the e-commerce business; and provision of private label products. In addition, it offers home delivery of meal kits under the Middagsfrid name, as well as operates Urban Deli, a combination of restaurant and market hall; and Apohem, an online pharmacy. The company serves restaurants, fastfood operators, and cafés; and retailer-owned stores, mini-marts, service stations, and other convenience retailers. As of December 31, 2021, it owned and operated 63 Hemköp, 226 Willys, and 27 Snabbgross stores; and owned and franchised 134 Hemköp and 130 Tempo stores. The company was founded in 1958 and is headquartered in Stockholm, Sweden. Axfood AB (publ) operates as a subsidiary of Axel Johnson AB.
History
1958 The grocer “Spik-Olle” opened the first Hemköp store.
1975 Willys’ predecessor, LL:s Livs started.
1986 Willy Schlees opened his first discount grocery store in Kungsbacka.
2000 Axfood was formed through the combination of Hemköpskedjan, Dagab and D-gruppen.
2008 The private label Garant was launched.
2014 Part owner of Urban Deli.
2016 Acquisition of Eurocash, 51%.
2017 Axfood acquired Mat.se and Middagsfrid.
Mission
The mission of Axfood is to offer customers the widest range of healthily sustainable food at attractive prices, while creating growth and development opportunities for their staff.
Vision
Axfood strives to be the leading actor in food retail and foodservice, creating added value for customers, suppliers, employees and shareholders.
Key Team
Mr. Alexander Bergendorf (Head of Investor Relations)
Ms. Sandra Branstad (Gen. Counsel & Company Sec.)
Ms. Sara Kraft Westrell (Head of Corp. Communications)
Ms. Monica Langbo (Head of HR)
Mr. Lars-Åke Johansson (Head of Structure & Establishment)
Mr. Bengt Andersson (Head of Retail Trade Devel.)
Ms. Åsa Domeij (Head of Sustainability)
Recognition and Awards
Axfood has won numerous awards, including being ranked as one of the world’s most sustainable companies by Dow Jones Sustainability Index, and being named Europe’s Supermarkets of the Year in 2011 and 2017.
References
Sweden 
