The Original BARK Company

#8066

Rank

$211.65M

Marketcap

United States

Country

Leadership team

Mr. Matt Meeker (Co-Founder, CEO & Exec. Chairman)

Mr. Henrik Werdelin (Co-Founder, Chief Strategy Officer & Director)

Mr. Howard R. Yeaton Jr., CPA (Interim Chief Financial Officer)

Products/ Services

Consumer Goods, E-Commerce, Pet

Number of Employees

500 - 1000

Headquarters

New York, New York, United States

Established

2012

Company Registration

SEC CIK number: 0001819574

Revenue

500M - 1B

Traded as

BARK

Social Media

URL

https://bark.co

Overview

Location

Recognition and Award

References

Summary

BARK Inc., a dog-centric company, provides products, services, and content for dogs. It operates in two segments, Direct to Consumer and Commerce. The company serves dogs through monthly subscription services. It is also involved in the design of playstyle-specific toys, satisfying treats, personal meal plans with supplements, and dog-first experiences designed to foster health and happiness of dogs everywhere. In addition, the company offers monthly themed box of toys and treats under the BarkBox and Super Chewer names; personalized meal plans under the BARK Food name; health and wellness products under the BARK Bright name; and dog beds, bowls, collars, harnesses, and leashes under the BARK Home brand. Further, the company sells BARK Home products through BarkShop.com. Additionally, it offers custom collections through online marketplaces, and brick and mortar retailers. The company was formerly known as The Original BARK Company and changed its name to BARK, Inc. in November 2021. BARK Inc. was incorporated in 2011 and is headquartered in New York, New York.

History

The company was founded in 2012 by Matt and Henrik, two dog-lovers determined to bring joy to their dogs and their families. Their first product, the BARKBox subscription box, quickly became a hit with dog owners and quickly grew in popularity. Soon afterwards, the BARKStore, the company’s online retail store, was launched. Since then, the company has expanded its product offerings to include toys, apparel, treats, and more.

Mission

Our mission is to make dogs happy.

Vision

At BARK, we want to make dogs as happy as they make us. Because dogs and humans are better together.

Key Team

Mr. Nari Sitaraman (Chief Technology Officer)

Ms. Allison Koehler (Gen. Counsel & Sec.)

Mr. Michael Novotny (Pres of Food)

Ms. Carly Strife (Co-Founder)

Mr. Kevin Eyerman (VP of Accounting & Controller)

Mr. Michael K. Mougias (VP of Investor Relations)

Ms. Cindy Gustafson (Chief Marketing Officer)

Recognition and Awards

The Original BARK Company has been recognized and awarded numerous awards over the years, including ‘Best New Product’ at the Pet Industry Gift Show and ‘Best Online Retailer’ by Pet Age magazine.