Buckle

#4408

Rank

$1.78B

Marketcap

United States

Country

Leadership team

Mr. Dennis H. Nelson (Pres, CEO & Director)

Mr. Thomas B. Heacock (Sr. VP of Fin., Treasurer, CFO & Director)

Mr. Brett P. Milkie (Sr. VP of Leasing)

Products/ Services

Credit, FinTech, InsurTech, Lending, Ride Sharing

Number of Employees

1,000 - 20,000

Headquarters

San Antonio, Texas, United States

Established

2017

Company Registration

SEC CIK number: 0000885245

Net Income

100M - 500M

Revenue

Above - 1B

Traded as

BKE

Social Media

URL

https://www.buckle.com

Overview

Location

Recognition and Award

References

Summary

The Buckle, Inc. operates as a retailer of casual apparel, footwear, and accessories for young men and women in the United States. It markets a selection of brand name casual apparel, including denims, other casual bottoms, tops, sportswear, outerwear, accessories, and footwear, as well as private label merchandise primarily comprising BKE, Buckle Black, Salvage, Red by BKE, Daytrip, Gimmicks, Gilded Intent, FITZ + EDDI, Willow & Root, Outpost Makers, Departwest, Reclaim, BKE Vintage, Nova Industries, J.B. Holt, and Veece. The company also provides services, such as hemming, gift-packaging, layaways, guest loyalty program, the Buckle private label credit card, and personalized stylist services, as well as special order system that allows stores to obtain requested merchandise from other company stores or its online order fulfillment center. As of March 11, 2022, it operated 440 retail stores in 42 states under the Buckle and The Buckle names. The Buckle, Inc. also sells its products through its website, buckle.com. The company was formerly known as Mills Clothing, Inc. and changed its name to The Buckle, Inc. in April 1991. The Buckle, Inc. was incorporated in 1948 and is headquartered in Kearney, Nebraska.

History

Buckle began as a men's clothing store established in 1948 in Kearney, Nebraska. The first store was founded by David Hirschfeld and operated under the name Mills Clothing. His son, Dan Hirschfeld, took over the business in 1965. In 1967, a second store was purchased and operated under the name Brass Buckle. The company began selling more casual men's clothing and by the early 1970s, Brass Buckle had developed into a denim-based store offering a wide selection of denim and shirts.

1970 – Current president and CEO, Dennis Nelson, joined the company.

1977 – The company introduced women's clothing and the first mall-based location is opened.

1988 – Distribution operations relocated to a new home, the Brass Buckle Center, in west Kearney.

1991 – Brass Buckle changed its name to The Buckle, Inc. and began development of private clothing label, bkle, known today as BKE.

1992 – The company went public on the NASDAQ, where it was traded as BKLE. The company reached operations of 100 stores in 18 states.

1997 – The Buckle moved to the New York Stock Exchange, where it now trades under the symbol, BKE.

1998 – The Buckle reached operations of 200 stores in 29 states.

1999 – The first eCommerce website was launched.

2009 – The Buckle reached operation of 400 stores in 41 states.

2010 – The company completed construction of a new 240,000 square feet, state-of-the-art distribution center.

2011 – The company reached a milestone of selling five million pairs of jeans in one year.

2017 – The Buckle operated over 450 stores in 44 states.

Mission

To consistently provide our guests with exceptional customer service and the most current selection products to create a lifestyle that is accessible to every guest.

Vision

To continue to be a nationally recognized leader in fashion apparel while leveraging technology and services to enhance our customer experience.

Key Team

Ms. Kari G. Smith (Exec. VP of Stores & Director)

Mr. Robert M. Carlberg (Sr. VP of Men's Merchandising)

Ms. Brady M. Jenschke Fritz (Sr. VP, Gen. Counsel, & Corp. Sec.)

Ms. Michelle M. Hoffman (Sr. VP of Sales)

Troy Forrest (VP of Marketing)

Ms. Kelli D. Molczyk (Sr. VP of Women's Merchandising)

Mr. Adam J. Akerson (VP of Fin., Controller & Assistant Treasurer)

Recognition and Awards

Since 1995, Buckle has received over 20 awards, including being ranked second in the nation of teen retailers in Forbes magazine, and was ranked number one in apparel retail at the 2017 National Retail Federation’s STORES Hot 100 Retailer Awards.