Calida Group

Summary

CALIDA Holding AG engages in apparel business in France, Germany, Switzerland, other Europe, Asia, the United States, and internationally. The company operates through three segments: CALIDA, AUBADE, and LAFUMA MOBILIER. It offers underwear, sleepwear, loungewear, knitwear, and swimwear under the CALIDA brand name; and luxury lingerie under the AUBADE brand. The company also provides clothing and equipment for hiking, travel, and trekking under the LAFUMA Outdoor brand name; and functional equipment for camping, gardening, and leisure under the LAFUMA MOBILIER. It also sells its products through e-shops. The company was founded in 1941 and is headquartered in Sursee, Switzerland.

History

Calida Group AG was founded in 1941 and is headquartered in Sursee, Switzerland. The company’s first product was pyjamas made from silk and cotton. Since then, Calida has evolved from a textile producer to a fashion brand that specializes in lifestyle collections for women, men and children. The company also produces modern lingerie, sleepwear and outdoor apparel.

Mission

Calida Group AG’s mission is to provide quality and comfort in fashion that caters to individual lifestyles, allowing individuals to express themselves uniquely.

Vision

Calida Group AG’s vision is to become the leading lifestyle brand in the global fashion market.

References

https://in.investing.com/equities/calida-holding-ag

https://finance.yahoo.com/quote/CALN.SW/profile?p=CALN.SW

https://www.crunchbase.com/organization/calida-group

https://www.calidagroup.com

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