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Localiza Rent a Car S.A. engages in car rental and franchising activities. The company is also involved in selling decommissioned cars; providing car parking services; and managing car-related claims for insurance companies. As of December 31, 2021, it operated a fleet of 273,233 cars, and 620 car rental agencies in Brazil and internationally. The company serves individuals, legal entities, and corporations. The company was founded in 1973 and is headquartered in Belo Horizonte, Brazil.
Localiza was founded in 1973 with one car and a bold vision to revolutionize the Brazilian car rental industry, the first in Latin America. With the introduction of technology, the company rapidly grew, reaching 100 locations by the end of the decade. In the 1990s, Localiza expanded its presence to more than 500 locations across Brazil, cementing its status as the largest car rental company in Latin America. In the last decade, the company has continued to grow, reaching more than 110 cities in Brazil.
Our mission is to offer safe, reliable, and affordable transport solutions to our customers, while delivering the highest quality of service and convenience.
Our vision is to become the leading car rental company in Latin America, offering our customers the best service, value, and security possible.