Etihad Etisalat (Mobily)

Etihad Etisalat Company, through its subsidiaries, operates mobile wireless telecommunication and fiber optic networks in the Kingdom of Saudi Arabia. It manages, installs, and operates telephone networks, terminals, and communication unit systems; and sells and maintains mobile phones and communication unit systems. The company also offers information technology, application, billing and testing support, product marketing, process management, support, call center, and financial services; computer services and related programs and equipment; and consultation services in the telecommunication, computer, software, and media production domains. In addition, it is involved in the construction and maintenance of wired telecommunication networks and related works; installation and maintenance of computers, and wire and wireless telecommunication networks; import, export, sale, and distribution of equipment, machinery, and smart building systems, as well as telecommunications hardware, software, and systems; and marketing and distribution of telecommunication services. Further, the company engages in the wholesale, retail, maintenance, and operation of computers and electronic equipment, as well as in online retail activities. Additionally, it invests funds in shares, bonds, and other securities; and owns real estate, as well as owns and leases intellectual property rights, such as patents and trademarks, concessions, and other intangible rights; and provides import and marketing, data, and related services. The company was incorporated in 2004 and is headquartered in Riyadh, the Kingdom of Saudi Arabia.

Etihad Etisalat Co. was incorporated as a joint stock company under royal decree no. M/40 dated 18 August 2004. The company won the bid for Saudi Arabia's second GSM licence in the summer of 2004. The licence is valid for 25 years. Etihad Etisalat began its constituent activities on 14 December 2004 upon the publication of its incorporation.United Arab Emirates firm Etisalat holds a 27.45% stake in the company, the General Organization for Social Insurance holds 11.85% and the rest is held by other investors and by public shares. Etisalat Etihad held an Initial public offering in October 2004 that was massively oversubscribed . Police had to be called in to respond to unrest among investors fighting over application forms.The GSM Associations "GSM Association Newsletter" Dec. 2004 edition described Mobily as the fastest growing mobile operator in the Middle East & North Africa. In 2006, Mobily reached more than 4,800,000 subscribers. As of 20 January 2007, mobily had 6 million subscribers and 0.5 million 3G users.

Etihad Etisalat launched GSM mobile services under the brand name Mobily on 5 May 2005, breaking the Saudi Telecom Company's monopoly in the wireless business. The company had spent 6 months preparing for the launch, and acquired 1 million subscribers within the first 90 days of launch.The company launched 3.5G services on 27 June 2006 and 4G services on 13 September 2011.After 10 years of managing Mobily's services, in February 2021, Nokia extended its partnership with Mobily and signed a 3-year agreement that allows it to manage and maintain the radio and transport networks in Riyadh and other regions.In May 2013, it was reported that Mobily is working on a way to intercept encrypted data sent over the Internet by Twitter, Viber, WhatsApp, and other mobile apps, and to bypass the protections built into the SSL and Transport Layer Security protocols.

One of the world's largest fiber-optic networks, which enables the Mobily to rely on strong backhauling capacity to offer its customers comprehensive communication, mobile and broadband services.

To be one of the most admired Saudi companies, creating superior value for our stakeholders