Ringier One Africa Media (ROAM)

Ringier One Africa Media (ROAM) is a prominent online marketplace company in Sub-Saharan Africa, known for its customer-centric technology solutions. With a strong presence in East and West Africa, ROAM operates leading digital marketplaces across the con



Ringier One Africa Media (ROAM) is a prominent online marketplace company that has established itself as a key player in Sub-Saharan Africa. The company is committed to providing innovative customer-focused technology solutions that meet the unique needs of its clients. With a strong presence in both East and West Africa, ROAM has become a trusted name in the digital marketplace industry.

ROAM's success can be attributed to its dedication to delivering exceptional customer experiences. The company's online marketplaces offer a wide range of products and services to customers across Africa, including real estate, job listings, and automotive sales. ROAM's platforms also feature a range of tools that make it easy for customers to find and purchase the products they need. The company is also part of the eTrade Alliance and supported by USAID.


Ringier One Africa Media (ROAM) was founded in 2017 as a joint venture between Swiss media company Ringier Africa and global investment firm One Africa Media. The two companies merged their pan-African classifieds businesses, which included companies such as Jobberman, BrighterMonday, Cheki, and Private Property.

Ringier Africa was founded in 2011 as a subsidiary of Swiss media company Ringier AG. Its initial focus was on digital publishing, with a particular focus on Nigeria and Kenya. The company expanded rapidly across the continent, and in 2016, it acquired a controlling stake in DealDey, an e-commerce platform in Nigeria.

One Africa Media (OAM) was founded in 2012 by entrepreneur Justin Clarke. The company quickly became one of Africa's leading digital classifieds businesses, with a focus on jobs, cars, property, and travel. OAM raised significant funding from investors such as Tiger Global Management and SEEK Limited.

Following the merger, ROAM became one of the largest online classifieds companies in Africa, with a presence in 10 countries across the continent. The company's focus is on building customer-focused technology solutions to address the unique challenges of the African market.

In 2020, ROAM announced that it had raised $20 million in a funding round led by the European Investment Bank. The company plans to use the funds to expand its operations and invest in new technology solutions.


Ringier One Africa Media's (ROAM) mission is to connect African consumers and businesses to a world of digital possibilities. They aim to achieve this by providing innovative, customer-focused technology solutions that enhance the customer experience and meet the needs of businesses across Africa. ROAM's goal is to be at the forefront of the digital revolution in Africa by leveraging their deep knowledge of the local markets and a wide range of expertise to build world-class digital platforms. Their mission is also centered around creating value for stakeholders, including employees, shareholders, partners, and customers, by fostering a culture of innovation, collaboration, and excellence.


Ringier One Africa Media (ROAM) envisions a future where Africans have access to reliable, relevant and timely information that empowers them to make informed decisions and improve their lives. The company aims to be a leading provider of digital media and commerce services that connect African consumers and businesses to each other and the world. ROAM's vision is to create a sustainable and profitable business that leverages the power of technology and partnerships to drive economic growth and social development across the continent. By building digital platforms that enable African businesses to sell online, and consumers to access goods and services from anywhere, ROAM seeks to contribute to a more connected and prosperous Africa. Additionally, ROAM is committed to creating job opportunities and investing in local talent to build a skilled and diverse workforce that reflects the communities it serves.

Key Team

Matthew Hood (Head of Product)

Herbert Pasipamire (Group Chief Financial Officer)

Diane Moalem (Group Head of Operations)

Hilda Kragha (M.D. Jobs)

Products and Services

Ringier One Africa Media (ROAM) offers a wide range of products and services across its digital marketplaces in Sub-Saharan Africa. These include job search and recruitment platforms, real estate marketplaces, classifieds websites, and e-commerce platforms.

Some of the job search and recruitment platforms provided by ROAM include Jobberman, BrighterMonday, and The African Talent Company (TATC). These platforms offer job search, CV creation and editing, and career development services to job seekers, while also providing recruitment and talent management services to companies.

ROAM's real estate marketplaces include BuyRentKenya, PropertyPro, and Private Property. These platforms provide property listings, property search, and related services to buyers and sellers across the continent.

In the classifieds space, ROAM owns Cheki, the leading online car marketplace in Africa, which offers a wide selection of cars for sale, as well as car-related services such as insurance and financing. Additionally, they have ZoomTanzania and Pigiame, which are classifieds platforms offering a variety of products and services, including electronics, household items, and livestock.

ROAM's e-commerce platforms include Rupu, DealDey, and Tisu. These platforms offer a variety of products and services ranging from electronics, fashion and accessories, home and garden, to beauty and wellness.

Ringier One Africa Media (ROAM)
Leadership team

Marc Walder (CEO and Managing Partner Ringier AG)



Number of Employees
100 - 500
Cape Town, NA - South Africa, South Africa
Company Type
Private company limited by shares or Ltd
Social Media

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Sun Mar 03 2024

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