Sebastien Jefferies

Sebastien Jefferies is a content creator, tech enthusiast, and the managing director of SJ Productions Ltd, based in Reading, England. Since 2020, he has specialised in AI video editing and generation, focusing on making AI and camera technology accessible to creators. Through his tutorials and insights, he empowers individuals to enhance their creative potential by using advanced AI tools and editing techniques. He has built a significant online following of over 1 million across various platforms, reflecting his expertise and influence in the creator tools industry.

Jefferies’ work centres on helping users adopt innovative technology to elevate their content and storytelling. As the founder of Socialslap, established in May 2022, he continues to focus on social media, video production, and creator tools. His efforts have positioned him as a thought leader in the tech and AI space.

Before founding his ventures, Jefferies gained experience as a Marketing Manager at Wolfeo, where he worked from October 2019 to October 2022. Before that, he worked as a Content Creator at Socialy from October 2018 to October 2019. These roles allowed him to develop a strong foundation in social media and video production, which he now incorporates into his current projects.

Jefferies studied at the Lycée Français Charles de Gaulle in London. He has been recognised in notable lists, such as Edelman’s "AI Creators to Know in 2025," highlighting his contributions to the field of AI and content creation.

Sebastien Jefferies was born in the late 1990s in England. He spent his early years in Reading, where he developed an interest in technology and creative arts. His education at the Lycée Français Charles de Gaulle in London provided a strong foundation in critical thinking and creative skills. This early exposure to technology and content creation inspired his future career path.

In 2018, Jefferies began his professional journey as a Content Creator at Socialy, a role he held until October 2019. During this period, he gained valuable experience in social media content development, video production, and audience engagement. These skills helped him transition into a Marketing Manager position at Wolfeo in October 2019. Over three years at Wolfeo, Jefferies contributed significantly to brand strategy and digital marketing initiatives, refining his expertise in innovative technology tools.

In 2020, Jefferies founded SJ Productions Ltd, a company specialising in AI video editing and generation. As Managing Director, he focused on making AI and camera technology accessible to creators. He shared tutorials, insights, and advanced editing techniques, helping others enhance their storytelling through technology. Over five years, his dedication helped SJ Productions become a leader in its field, earning him a following of over one million across social media platforms.

In May 2022, Jefferies established Socialslap, an initiative aimed at further supporting creators in the social media and video production domains. Socialslap provided tools and strategies for improving content creation, furthering his mission of empowering creators.

Jefferies’ contributions to the tech and creative industries have been widely recognised. Notably, he was featured in Edelman’s 2025 list of "AI Creators to Know." Through his efforts, he has become a trusted voice in the field of AI-driven content creation.

Currently, Jefferies continues to lead SJ Productions Ltd and Socialslap, focusing on helping creators harness the potential of AI tools to produce high-quality content. His work remains a testament to his commitment to advancing accessibility and innovation in the creator economy.

Sebastien Jefferies envisions a world where technology, particularly AI and camera tools, is accessible to all creators. He aims to empower individuals by simplifying advanced tools and techniques, enabling them to unlock their creative potential. Through his work with SJ Productions Ltd and Socialslap, he strives to bridge the gap between technology and creativity, making innovative solutions easy to understand and use. By sharing tutorials, insights, and strategies, Jefferies is dedicated to helping creators produce high-quality content and tell impactful stories. His vision focuses on fostering inclusivity and growth in the creator economy through technology-driven solutions.

Sebastien Jefferies has earned significant recognition for his contributions to content creation and AI technology. He was featured in Edelman’s "AI Creators to Know in 2025", acknowledging his efforts to make AI tools accessible to creators. His expertise in video editing and social media has also garnered him a large following of over one million across platforms, reflecting his influence in the creator economy. Jefferies’ work has been highlighted for bridging the gap between technology and creativity, helping individuals harness innovative tools to improve their content. His achievements underline his impact on the tech and creative industries.