Shivan Narresh

Indian luxury holiday- wear brand

Categories

Fashion and Textiles  
Summary

Ever since its launch as the world’s first stitch-free swimwear brand by fashion designers Shivan Bhatiya and Narresh Kukreja at Mare di Moda Cannes in 2008 - the luxury fashion brand has evolved to unique eclectic prints in resort- menswear- occasion wear- bridal wear- haute couture- and lifestyle accessories.


History

Ever since its inception as the world’s first stitch-free swimwear line by fashion designers Shivan Bhatiya and Narresh Kukreja at Mare di Moda Cannes in 2008 - with its signature colour blocked women's swimwear - the luxury fashion brand has evolved to unique eclectic prints in resort-, menswear- occassionwear- bridal wear- haute couture- and lifestyle accessories.

“Narresh was born and raised in New Delhi, where the hustle of the metropolis always kept him on his toes and inspired him to be agile in his ideologies and vision. With an inherent inclination towards Art and Fashion, he knew that he would venture into a field that would let him explore the best of his creative abilities” per Pernia's Pop-Up. "Shivan’s creative sensibilities are deep-rooted and arise from his early exposure to the rich botany of north and central India. He hails from Kanpur and… always wanted to be part of an industry that would let him illustrate his fascination with the flora and fauna with freedom—and fashion let him do so."

Armed with a degree in fashion design from National Institute of Fashion Technology Delhi the fashion designers met when they were just seventeen. They were introduced by a mutual friend but design competitions grew their relationship. The duo fanned their passion for swimwear and this move paved the path to the launch of their eponymous fashion brand. The challenge was to broaden the Indian consumer's mindset and make them accept swim and resort as a part of fashion.

Narresh Kukreja tells Elle: "Resort wear in India is bound to become the gateway for global brands to emerge from the sub-continent in the near future because this is the only logical category that Indian ready to wear brands can offer coming out of our country. Thus it is safe to say Resort wear is the ultimate ready-to-wear fashion in India."

Since.. Shivan Narresh is India’s first luxury holiday brand that was launched with its 100 per cent stitch-free swimwear line. The brand has a unique signature style that is bold, confident and sophisticated. Flawless lines, keen eye for detail and sophistication define the brand and its design universe. With a keen focus on holiday lifestyles, the brand’s offering encompasses the modern wardrobe of holiday connoisseurs.

“To compete with the evolving demands of millennials, we are constantly looking for design solutions that do justice to their maturing tastes, be it through our holiday wear or space design through Shivan Narresh Celebrations and Homes” states co-founder Narresh Kukreja on the brand's official website. So it cams as no surprise that the brand has been worn by global celebrities such as Kim Kardashian, Dita Von Teese, Nicki Minaj, Padma Lakshmi, Priyanka Chopra Jonas, Kangana Ranaut, Sonam Kapoor Ahuja, Shilpa Shetty and a host of others.

The Lycra Sari and the Bikini Sari are two landmark creations of the brand that epitomize the brand’s visions for swimsuits in India. Per Pernia's Pop-Up: “The label has played a significant role in garnering an identity for swimwear as a separate category. The evolving needs of the younger cohort are vital to the brand’s choice of fabrics, Skeinwork and silhouettes. Each creation imbibes and personifies the idea of a contemporary vision of a bathing suit whilst keeping the essence of the traditional heritage and sentiment of the audiences. Shivan Narresh has transcended several design boundaries and successfully established itself as India’s first luxury holiday brand.”

Over the years the luxury fashion brand ha dressed imminent personalities of all shapes and sizes reinforcing the design duo's belief in body positivity and self confidence. Their milestone however is dressing Beyoncé! “She epitomises the millennial ideology of confidence and self love. Dressing her for her performance in Udaipur is a major personal and professional milestone for our brand as it gives a platform to our luxury industry to cross international borders and for the world to take note of a new global Indian aesthetic made for the world” the duo tell Vogue. 

Today the luxury fashion brand is widely acclaimed with establishing swim wear and resort wear as established categories in Indian fashion. Per Vogue: "We have always promoted our products to be wearable beyond the swimming pool or the beach. A swimsuit is multi-functional as it can double up as a body suit to be worn with trouser or shorts, with a sarong for a beach to bar look or even as blouses under saris. The idea is to awaken a sense of a resort lifestyle in India which as per the fashion calendar lies in the cruise-resort cycles. In the multi-billion dollar wedding industry of India, we are probably the only Indian brand that shows the honeymoon dream through the lens of swimwear."


Mission

With a keen focus on holiday lifestyles, the Indian luxury fashion brand's offering encompasses the modern wardrobe of holiday connoisseurs.


Vision

With travel and holidays being the essence of the Indian luxury fashion brand, Shivan Narresh helps millennials perceive luxury in experiences and aims to give them bold sophisticated global luxury holiday wear which is rooted in culture but forward in approach and design application. The brand takes pride in its cultural ethos through its sharp cuts, bold use of colour on signature prints and technologically advanced fabrics with impeccable finishing.


Key Team

Narresh Kukreja (Co-founder)

Shivan Bhatiya (Co-founder)


Recognition and Awards
Shivan narresh received Swarovski Most Creative Designer of the Year in 2007- Best Emerging Designers 2010 at Marie Claire Fashion Awards- Best Resort Wear at the Elle Style Awards 2010- and Best Cruise Wear at Grazia Young Fashion Awards 2011. The brand was awarded the ‘Made in India label to the World’ at Grazia Young Fashion Awards 2012. The duo have also been awarded the Young Achiever’s Award by the Embassy of India, Kathmandu and Today’s Youth Asia.

Products and Services

Indian luxury holiday- wear brand Shivan Narresh retails swimwear- resort wear- pret and menswear in addition to accessories. In recent times Shivan Narresh also caters to the needs of their couture, occasion wear and bridal clientele without digressing from its contemporary design aesthetic.


References
Shivan Narresh
Leadership team

Narresh Kukreja (Co-founder)

Shivan Bhatiya (Co-founder)

Industries

Fashion and Textiles

Products/ Services
Shivan Narresh retails swim wear- resort wear- menswear- occasion wear- bridal wear- haute couture- and lifestyle accessories.
Headquarters
D-63 Udyog Vihar, Phase-V, Gurugram - 122002, Haryana
Established
2008
Company Registration
TM Application No. 5391223
Social Media

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Fri Mar 01 2024
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