Momentive Global Inc. provides Software-as-a-Service solutions that help businesses turn stakeholder feedback into action in the United States and internationally. It offers survey software products under the SurveyMonkey brand, that enable customers to listen and take action on stakeholder feedback; GetFeedback CX platform, which enables companies to leverage in-the-moment customer feedback to engage and retain their customers; GetFeedback Essentials provides companies the tools to launch customer experience programs quickly by gathering feedback via email and across their websites, analyzing it in one place, and integrating with their Salesforce CRM platform; GetFeedback Pro, includes the Essentials features and adds feedback collection channels, advanced analytics, automation, and additional pre-built integrations; and GetFeedback Ultimate, comprises the GetFeedback Pro features and adds mobile apps as a feedback collection channel and enables single sign-on. The company also provides Audience panel, which enables organizations to collect and analyze real-time actionable data from targeted panelists; Purpose-built insights solutions offers a suite of solutions, such as brand and industry tracking, usage & attitudes, and concept, packaging, Ad, name, message, and logo design testing; TechValidate, a marketing content automation solution; SurveyMonkey Apply, an application management solution; and Wufoo that helps users create web and mobile forms, collect file uploads, and receive online payments. It serves financial services, internet, technology, healthcare, media and entertainment, consumer goods and retail, transportation and logistics, government agencies, manufacturing, energy, education, professional services, and non-profit organizations. The company was formerly known as SVMK Inc. and changed its name to Momentive Global Inc. in June 2021. Momentive Global Inc. was founded in 1999 and is headquartered in San Mateo, California.

History

Founding

SurveyMonkey was founded by Ryan Finley and Chris Finley in 1999. In 2009, Spectrum Equity and Bain Capital acquired a majority interest in the company. The same year, Dave Goldberg joined SurveyMonkey as CEO.The company went public under the name SurveyMonkey on September 25, 2018.

Expansion

In 2010, the company received $100 million in debt financing from Bank of America Merrill Lynch and SunTrust Robinson Humphrey. By 2013, SurveyMonkey raised $800 million in debt and equity valuing the company at $1.35 billion. In September 2013, the company announced HIPAA-compliant features for premium subscription holders.In 2014, the company raised $250 million in equity financing from Google Capital , Tiger Global Management, Baillie Gifford, T. Rowe Price and Morgan Stanley.Dave Goldberg died in May 2015, and Zander Lurie was named chairman of the board in July of the same year.On August 3, 2015, Bill Veghte replaced Goldberg as SurveyMonkey CEO. Veghte held top posts at HP and Microsoft. Veghte left the role after fewer than 6 months due to strategic differences with investors and was replaced by Zander Lurie in January 2016.In February 2016, SurveyMonkey began polling public opinion using the SurveyMonkey platform. Poll aggregator FiveThirtyEight gives the poll a 'C' rating.In 2017, the company rolled out "SurveyMonkey Genius" which estimates survey performance and makes actionable suggestions to increase survey effectiveness. In August, the company launched "SurveyMonkey CX" which assists organizations in managing their customer experience programs.On September 26, 2018, SurveyMonkey made its debut on the NASDAQ Exchange. The stock launched at $12 per share and rose 43% on the first day of trading.Emory University Goizueta Business School dean Erika James joined the SurveyMonkey board of directors in 2018, creating Gender Parity on the company's board.

Acquisitions

The company has acquired three other survey tools: Precision Polling, Wufoo, and Zoomerang, as well as a 49.9 percent stake in the UK-based Clicktools.In August 2014, SurveyMonkey acquired Canadian company Fluidware, the creator of FluidSurveys.com and FluidReview.com.SurveyMonkey acquired TechValidate, a Canadian marketing content automation company in August 2015.By March 2019, SurveyMonkey acquired Usabilla, an Amsterdam-based website and app survey company, for $80 million in cash and stock. That same year, SurveyMonkey acquired GetFeedback, a San Francisco-based customer experience management company, in August.

Transition to Momentive and failed acquisition by Zendesk

On June 9, 2021, SurveyMonkey announced its rebrand as Momentive, a new entity that encompasses experience management and corporate insights solutions across a suite of products. Momentive includes SurveyMonkey, GetFeedback, and Momentive Insights.On October 28, 2021, Zendesk announced that it had agreed to acquire MomentiveAI for about $4.1 billion, in an all-stock deal. Chief executive Mikkel Svane of Zendesk said of the acquisition, "We have a big overlap in customers. It's incredibly powerful. And we believe that it will create a whole new, richer picture of your customers," according to Reuters. Although shareholders of Momentive Global Inc. approved the deal, Zendesk's shareholders voted against the acquisition. Subsequently the deal was terminated.

Mission

Momentive's mission is to be the leading global supplier of advanced specialty materials.

Vision

Momentive's vision is to develop and utilize innovative technologies that bring value to our customers and society.

Key Team

Mr. Rich Sullivan (Chief Financial Officer)

Ms. Priyanka Carr (Chief Operating Officer)

Ms. Elizabeth Robin Ducot (Chief Technology Officer)

Ms. Cherie Buntyn (VP & Chief Accounting Officer)

Mr. Eric Johnson (Chief Information Officer)

Mr. Gary J. Fuges C.F.A. (VP of Investor Relations)

Ms. Katie Miserany (VP of Communications & Chief of Staff)

Recognition and Awards

Momentive has won numerous awards, including: the 2014 Responsible Care Leadership Award from the American Chemistry Council, the 2017 Environmental Product of the Year Award from Environmental Leader, and the 2018 Circle of Excellence Award from the We Are Family Foundation.