Falguni Shane Peacock

Aspiring to create couture that is globally relevant, design duo Shane and Falguni create lavish multilayered collections with gemstone- encrusted bodysuits, fringed velvet shawls, handworked lehengas, opulent evening jackets and cropped blouses. Occassionwear that makes a statement. Maximalist, glamorous red carpet pieces—but sophisticated in its execution. 

Indian luxury fashion brand Falguni Shane Peacock has constantly pushed its boundaries to create luxury looks season after season. Helmed by duo Falguni and Shane Peacock it extends its frontiers by infusing traditional craftsmanship in contemporary techniques and experimenting with silhouettes and colors each season. The brand has advanced in terms of design sensibilities and technology by pioneering features such as virtual styling that let Falguni Shane Peacock personally design and co-create ensembles virtually.

Design duo Falguni and Shane have built a career in fashion by following their own set of rules. The secret of their success is the unique unusual styling and attention to detail they give to each design. Per a note on their official website: "We enjoy the challenge and the process that goes into creating each and every finished product. It's the minute aspects and the small unexpected twists that flavour a garment that makes it unique. A dress must make- in an instant- a statement without the help of accessories."

The fashion brand has a remarkable reputation for translating its DNA and design philosophies into every finely crafted ensemble by seamlessly combining imagination with reality, traditional with contemporary and infusing true elements of luxury to it. Indian wear, bridal wear, western wear, prêt and menswear are a few categories that Falguni Shane Peacock excels at. Be it lehengas, saris, anarkalis, kurta sets or gowns, the duo customises it using exceptional weaving techniques, intricate embroideries and couture embellishment such as Swarovski stones, crystals, sequins, beads and much more. PS Access to their bridal wear has not been limited to flagship stores in Mumbai, Delhi, and Hyderabad only. One can explore and buy their choice of designer wedding wear online and request customisation as per the need.

The luxury fashion brand uses feathers, sequins and prints to enhance their couture collections.. integral to the Peacock culture is the juxtaposition between contrasting elements like fragility and strength, tradition and modernity, fluidity and severity. In a business climate that says "continue to do or die" the Peacock philosophy believes that "life is too short to blend in" which they translate into each creation by blending fantasy with the wearable.

“Our sensibility- combined with a touch of high octane glamour- and our devotion to rock and roll – the transition from chic to edgy combined with a slightly wicked charm makes our clothes perfect for a rock and roll superstar" say the duo. With immediate goals to further expand peacock product offerings and retail locations globally.. their long term strategy involves continuously growing their fashion empire into an international lifestyle brand and establishing the company as a worldwide house of style.

December 2022 witnessed the couturiers launching a milestone collection inspired by street fashion, art and graffiti. “As designers, travel has fuelled our imagination in many ways. The collection presents the best of street meets demi-couture" the duo tell Vogue. "The tailoring is an impression of sexiness and energy, combined with a chic coherence. The intent of the collection is to express a sense of freedom and an attitude of positivity and joy."

Always abreast of trends.. design and technology are important aspects of the luxury fashion brand. “Our initial foray into advanced technology was when we had the opportunity to dress Kim Kardashian for the world's first 3D cover. Intrigued by IBM's groundbreaking artificial intelligence programme, IBM Watson, we decided to embark on an experimental journey and collaborate with them for one of our three-piece collections" the duo told Harpers Bazaar. "In 2016, IBM Watson conducted an analysis of approximately 50,000 Bollywood celebrity images... We were in awe after witnessing the astonishing power of artificial intelligence and technology. Since then, we have been driven to fuse technology and design, striving to create avant-garde and innovative creations that push the conventional boundaries."

Their star continues to rise as Vogue applauded their newest collection: "Confections with veils, feathers, capes and cake-like lehengas laden with detailed embroideries and ornate craftsmanship can only ever be delivered by Falguni Shane Peacock. With Indian couture being synonymous with bridal wear, the designer duo continues to reimagine and remix Indian and Western wear... the collection is a harmonious fusion of two distinct cultures—first, Renaissance-inspired silhouettes like structured bow blouses and jacket-like-capes and second, Indian elements like the traditional lehenga-choli sets."

Highlighting their unique collections with the design philosophy of maximalist couture.. luxury fashion brand Falguni Shane Peacock has earned loyal patronage across the globe and has showed in over ten seasons of New York Fashion Week and twenty-six odd international music videos. PS Their look for Sarah Jessica Parker in Season 1 of "And Just Like That" - the handcrafted maroon and blue resham-work lehenga - gained considerable traction. 

Husband-wife design duo Falguni and Shane Peacock envisioned a luxury fashion brand that would never create run-of-the-mill designs in their career and have always played by their own set of rules. The secret of the eponymous brand's success is the unique and unusual styling and attention to detail they give each opulent design. Always edgy and out-of the-box, the duo has achieved immense International acclaim for their glam rock occasion-wear that has been worn by mega stars like Beyonce, Lady Gaga, Kim Kardashian and Jennifer Lopez.

Shane and Falguni Peacock retail glamorous occasion-wear made for the red carpet in addition to bespoke couture and bridal wear. Maximalism and timeless glamour is the base of all collections. Be it lehengas, saris, anarkalis, kurta sets or opulent evening gowns, the design duo customises it using exceptional weaving techniques, intricate hand embroideries and couture embellishment such as Swarovski stones, crystals, sequins, beading and much more. 

A landmark showing was during India Couture Week 2022, where per Explosive Fashion, "Aspiring to create couture that is globally relevant in a post-pandemic era, the design duo sent out a lavish multilayered collection with gemstone- encrusted bodysuits, fringed velvet shawls, handworked lehengas, evening jackets, cropped blouses… and embellished veils. Maximalist, glamorous and statement pieces—but sophisticated in its execution."