1

Force Motors

#4641

Rank

$1.61B

Marketcap

IN India

Country

Force Motors
Leadership team

Dr. Abhaykumar Navalmal Firodia (Chairman)

Mr. Prasan Singh Abhaykumar Firodia (MD & Director)

Mr. Prashant Vijay Inamdar (Exec. Director of Operations & Exec. Director)

Products/ Services
Automotive, Manufacturing
Number of Employees
1,000 - 20,000
Headquarters
Pune, Maharashtra, India
Established
1958
Revenue
100M - 500M
Traded as
FORCEMOT.NS
Social Media
Overview
Location
Summary
Force Motors Limited, an integrated automobile company, designs, develops, manufactures, and sells a range of automotive components, aggregates, and vehicles in India. It provides agricultural tractors; ambulances, school buses, passenger carriers, and goods carriers; and small commercial, light commercial, multi utility, and special utility vehicles. The company sells its products under the Traveller Monobus, Traveller, TRAX, Gurkha, Balwan, and Kargo King brands. It also exports its products to various countries in the Middle East, Asia, Latin America, and Africa. The company was incorporated in 1958 and is based in Pune, India. Force Motors Limited is a subsidiary of Jaya Hind Industries Pvt. Ltd.
History

Aside from manufacturing light transport vehicles, Force Motors also makes engines and axles, as well as a large variety of die-cast aluminium parts. The foundation of Bajaj Tempo originates with the Bachraj Trading company, which was established in 1945. Bachraj started assembling three-wheeled auto rickshaws and small trucks in 1951, under license from Tempo of Germany. In 1958 the companies announced the creation of a joint venture, called the Bajaj Tempo Motors, with 26 percent of the shares belonging to Tempo. In 1968 the Firodia Group took a majority stake in Bajaj Tempo.

In 1971 Tempo passed into the hands of Daimler-Benz, who retained a 16.8 percent share in Bajaj Tempo until 2001. Daimler sold its stake in April 2001 after 43 years citing little synergy between the two companies.The Tempo Matador was the first diesel light commercial vehicle in India. The company started production of the Hanseat 3-Wheelers in collaboration with Vidal & Sohn Tempo Werke Germany in 1958. The word Tempo is now generic for any small goods carrier in India.

In 1987, Force Motors set up a new plant at Pithampur in Madhya Pradesh, for the production of Tempo Traveller. This plant was designed and built to the specification of Daimler-Benz.In 1997, Daimler asked it to set up a dedicated facility for assembling and testing engines for Mercedes passenger cars to be made in India.In 2005 the company was renamed Force Motors.Force Motors signed technology sourcing agreements in 2003 with MAN SE for which payments were made up front. On completion of the localization of the licensed technology and with the request from MAN, a joint venture was created forming MAN Force Trucks Pvt. Ltd to manufacture the full range of HCVs from 16t GVW to 49t GCW. MAN proceeded to buy out Force and MAN Trucks India was established as a separate concern in 2012.In 2012, Force Motors launched Traveller 26, a monocoque panel van that can seat 26 persons, designed entirely in-house. It had disk brakes on all four wheels and also came with safety features like ABS and EBD.In 2015, the company was awarded a contract by BMW, resulting in a new facility in Chennai which produces and test engines and transmissions exclusively for all BMW cars and SUVs made in India. This plant can produce up to 20,000 engines per year.A new plant was inaugurated at Chakan, Pune in June 2016. This facility assembles and tests engines for all Mercedes Cars and SUVs made in India. The new plant has a current annual capacity of 20,000 engines and 20,000 front and rear axles.In March 2018, Force Motors entered into a joint-venture agreement with Rolls-Royce Power Systems AG to manufacture in India and supply worldwide, the 10 and 12cylinder, Series 1600 engines for power generation and under floor rail applications.Force Motors has a nationwide dealer presence. The company also exports to various countries in Africa, Latin America, SAARC and ASEAN countries, Gulf and Germany.

Mission
To provide our customers with innovative and reliable products and services that enhance their mobility experience with our commitment to Safety, Quality and sustainability.
Vision
To be the leading auto manufacturer in India and be recognized as a preferred supplier of commercial and passenger vehicles.
Key Team

Mr. Pradeep Dhadiwal (Sr. VP of Corp. & Controlling)

Mr. Sanjay Kumar Bohra (Group Chief Financial Officer)

Mr. Gaurav Deshmukh (Company Sec. & Compliance Officer)

Mr. Makarand Kanade (SVP of Corp. Quality & Aftersales Service Support)

Mr. Pravin Karnavat (Sr. VP of Materials)

Recognition and Awards
Force Motors has won numerous awards and recognitions, including the CNBC-TV18 India Business Leadership Award and the Auto Car India-Viewers’ Choice Brand Awards, among others.
References

Dive deeper into fresh insights across Business, Industry Leaders and Influencers, Organizations, Education, and Investors for a comprehensive view.

Force Motors
Leadership team

Dr. Abhaykumar Navalmal Firodia (Chairman)

Mr. Prasan Singh Abhaykumar Firodia (MD & Director)

Mr. Prashant Vijay Inamdar (Exec. Director of Operations & Exec. Director)

Products/ Services
Automotive, Manufacturing
Number of Employees
1,000 - 20,000
Headquarters
Pune, Maharashtra, India
Established
1958
Revenue
100M - 500M
Traded as
FORCEMOT.NS
Social Media