Marico

Marico Limited, together with its subsidiaries, manufactures and markets consumer products. It offers coconut oils, hair oils, refined edible oils, anti-lice treatments, fabric care, immunity boosting and healthy foods, hair gels, hair serums, shampoos, hair creams and conditioners, deodorants, body lotion and gels, shower gels, hair relaxers and straighteners, fabric care, baby care, and skin care and male grooming products, as well as hygiene products. The company markets its products under the Parachute, Parachute Advansed, Nihar Naturals, Saffola, Saffola FITTIFY Gourmet, Saffola Immuniveda, Hair & Care, Coco Soul, Beardo, Just Herbs, Revive, Mediker, Livon, and Set-wet brand names in India; and under the Parachute, Parachute Advansed, Fiancée, Hair Code, Caivil, Hercules, Black Chic, Code 10, Ingwe, X-men, Mediker SafeLife, Isoplus, and Thuan Phat brand names internationally. Its distribution network comprises regional offices, carrying and forwarding agents, redistribution centers, and distributors. The company was incorporated in 1988 and is headquartered in Mumbai, India.

Marico Limited was established on 13 October 1988 under the name of Marico Foods Limited. Later, in 1989 the name of the company was changed from Marico Foods Limited to Marico Industries Limited. The first International office for Marico was set up in Dubai in year 1992. Marico was first listed on Indian stock exchange in 1996.

Timeline1974 – Harsh Mariwala envisioned a branded FMCG market for coconut and refined edible oils in small consumer packs and sets up a national distribution network for Parachute.

1990 – Marico was established in India.

1991 – Marico launches Hair & Care, a non-sticky hair oil repositioning the market leader through contemporary packaging. Sweekar sunflower oil goes national.

1992 to 94 – Marico goes from being an exporter to international marketer – sets up its first overseas office in Dubai.

1994 – The year marks another innovation, Revive cold water starch makes starching cottons more convenient for the consumer.

1996 – Marico lists on the Indian Stock Exchanges.

1999 – The company expands with its first overseas manufacturing facility in Bangladesh. Marico acquires Mediker in the same year

2003 – Marico Innovation Foundation, responsible for executing the Corporate Social Responsibility of Marico was formed. In the same year Marico sets up copra collection centres to procure directly from farmers increasing their margins.

2006 – Nihar enters the Marico fold.

2006-7 – Marico casts footprint in Africa, acquires Fiancée and Hair Code in Egypt and Caivil, Black Chic and Hercules in South Africa.

2009 – Marico makes a public offering of equity in Bangladesh; a first for one of its overseas subsidiaries.

2010 – The South East Asia journey commences with Code10 male grooming in Malaysia and Derma Rx skin care solutions in Singapore. The year also marks the launch of Saffola breakfast, Masala Oats in India.

2011 – Parachute Advanced entered the skin-care category with the launch of Parachute Advanced Body Lotion , another innovation by Marico. The year also marks the launch of Parachute Gold hair cream in the Middle East market targeted to women which today has great equity amongst the consumer. Marico strengthens its presence S.E. Asia through a male grooming, skin care and food portfolio acquired in Vietnam the same year.

2012 – India's Gen Next gets styled by Marico as it launches its male grooming brand, SetWet.

2015 – Marico's Market Cap tops ?25,000 crore.

2017– Marico acquires South Africa's leading hair styling business – Isoplus; launches Saffola Active Slimming Nutri-shake and makes a strategic investment in Zed Lifestyle

2018 – Marico invests Revolutionary Fitness ; launches a new brand – True Roots that delays hair greying and launches its first digital exclusive brand – Studio X; launched Saffola Fittify.

2019 – Marico announces association with Kaya, to create a skincare sub-brand, Kaya Youth.

Our values guide our actions and how we behave in our everyday business. They have enabled us to create a unique culture at Marico. Our values are the DNA of our organization, immersed in every member across hierarchies and geographies.

Our goal is to be asia's best workplace