Marsha Collier is an author, consumer technology radio personality and educator specializing in technology, social media, digital marketing and e-commerce.
As an author, she is a top best selling author with more than 1 million copies of her books in print (special editions for the UK, Germany, France, Canada, Australia, Chinese – and an edition in Spanish). Among her books, eBay For Dummies is the best selling book on eBay e-commerce worldwide while eBay Business All-in-One Desk Reference For Dummies is the best selling title on operating an online business.
Marsha Collier’s career took off in eBay, but before her online career began, Collier owned and operated her own marketing and advertising firm called The Collier Company, and won numerous awards and accolades including “Small Businessperson of the Year” from several organizations. She got started with eBay during the site’s early years and quickly mastered the art of buying and reselling for profit.
On a lighter note, for buyers who want to get a good deal online, Marsha penned a fun book, Santa Shops on eBay. Marsha’s books have sold over 1 million copies. (Not including the special editions in foreign countries; two in Australia, two in Canada and two in the United Kingdom – as well as translations in Spanish, French, Italian, Chinese and German).
Along with her writing, Marsha is also an experienced e-commerce educator. She was the lead instructor for eBay University (teaching at seminars all over the United States), as well as a regular presenter at the eBay Live national convention since its inception. Marsha also hosted “Make Your Fortune Online,” a PBS special on online business that premiered in 2005. The show was the basis for her PBS premium five DVD set, “Your Online Business Plan.” In 2006, she was invited to address the Innovations Conference in Singapore to present the ideas of e-commerce to a new market. In 2008, she was dubbed one of twenty influential iCitizens in Kelly Mooney’s The Open Brand: When Push Comes to Pull in a Web Made World.
TV and Radio Host
In December 2005, Collier hosted the Public Broadcasting Service (PBS) Public television program Making Your Fortune Online, a complete guide to starting and operating an online business. The two-hour program, shot in front of a live studio audience in San Francisco, was a full seminar on conceiving a business idea, finding products or services to sell, finding the best sites for your products, and understanding the legal, operational and tax issues related to having a successful online business. In 2008, Collier was named one of twenty iCitizens in the book, The Open Brand: When Push Comes to Pull in a Web-Made World by Kelly Mooney. She also gives keynotes at events. During the holiday season, she also does several national satellite media tours to explain the safety of shopping online. She hosts Computer & Technology Radio on KTRB 860 AM in San Francisco – as well as on the web. She also makes regular appearances on television (Fox, CNN, NBC, CBS and ABC), radio, and in print to discuss customer needs and online commerce.
Marsha currently resides in Los Angeles, CA.
According to her LinkedIn account:
"My work is part of a larger digital strategy package, not only about social but video and written word. Community building and online customer service isn't everyone's forte, and the most successful businesses find it challenging. I work on a daily basis to analyze trends in the ever-changing social sphere. I'm passionate about social media best practices and understand how they work. Let me inspire you to empower your online presence to attract prospective customers."
Recognition and Awards