
Seiko Epson

Mr. Kazuhiro Ichikawa (Exec. Officer, CTO & Gen. Admin. Mang. of Technology Devel. Division)
Mr. Yasunori Ogawa (Pres, CEO & Representative Director)
Mr. Tatsuaki Seki (Sr. Managing Exec Officer, CFO, Chief Compliance Officer, Chief Corp. Comm. Officer & Director)
Summary
History
Origins
The roots of Seiko Epson Corporation go back to a company called Daiwa Kogyo, Ltd. which was founded in May 1942 by Hisao Yamazaki, a local clock shop owner and former employee of K. Hattori, in Suwa, Nagano, Japan. Daiwa Kogyo was supported by an investment from the Hattori family and began as a manufacturer of watch parts for Daini Seikosha . The company started operation in a 230-square-metre renovated miso storehouse with 22 employees.
In 1943, Daini Seikosha established a factory in Suwa for manufacturing Seiko watches with Daiwa Kogyo. In 1959, the Suwa Factory of Daini Seikosha was split up and merged into Daiwa Kogyo to form Suwa Seikosha Co., Ltd: the forerunner of the Seiko Epson Corporation. The company has developed many timepiece technologies. In particular, it developed the world's first portable quartz timer in 1963, the world's first quartz watch in 1969, the first automatic power generating quartz watch in 1988 and the Spring Drive watch movement in 1999.
The watch business is the root of the company’s high-precision and micromechatronics technologies and still one of the major businesses for Seiko Epson today although it accounts for a few percent of total revenues. The watches made by the company are sold through the Seiko Watch Corporation, a subsidiary of Seiko Group Corporation. The watch brand of Orient Watch/Orient Star are owned by Epson since 2009 .
Products
In 1961, Suwa Seikosha established a company called Shinshu Seiki Co. as a subsidiary to supply precision parts for Seiko watches. When the Seiko Group was selected to be the official time keeper for the 1964 Summer Olympics in Tokyo, a printing timer was required to time events, and Shinshu Seiki started developing an electronic printer.In September 1968, Shinshu Seiki launched the world's first mini-printer, the EP-101 which was soon incorporated into many calculators. In June 1975, the name Epson was coined for the next generation of printers based on the EP-101 which was released to the public. The name EPSON was coined by joining the initials EP, meaning Electronic Printer, and the word “son”, making EPSON mean “Electronic Printer’s Son”. In April of the same year Epson America Inc. was established to sell printers for Shinshu Seiki Co.
In June 1978, the TX-80 , eighty-column dot-matrix printer was released to the market, and was mainly used as a system printer for the Commodore PET Computer. After two years of further development, an improved model, the MX-80 , was launched in October 1980. It was soon described in the company's advertising as the best selling printer in the United States.In July 1982, Shinshu Seiki officially named itself the Epson Corporation and launched the world's first handheld computer, HX-20 , and in May 1983 the world's first portable color LCD TV was developed and launched by the company.In November 1985, Suwa Seikosha Co., Ltd. and the Epson Corporation merged to form Seiko Epson Corporation.The company developed the Micro Piezo inkjet technology, which used a piezoelectric crystal in each nozzle and did not heat the ink at the print head while spraying the ink onto the page, and released Epson MJ-500 inkjet cartridge in March 1993. Shortly after in 1994, Epson released the first high resolution color inkjet printer , the Epson Stylus Color utilizing the Micro Piezo head technology. Newer models of the Stylus series employed Epson’s special DURABrite ink. They also had two hard drives. The HD 850 and the HD 860 MFM interface. The specifications are reference The WINN L. ROSCH Hardware bible 3rd addition SAMS publishing.
In 1994 Epson started outsourcing sales reps to help sell their products in retail stores in the United States. The same year, they started the Epson Weekend Warrior sales program. The purpose of the program was to help improve sales, improve retail sales reps' knowledge of Epson products and to address Epson customer service in a retail environment. Reps were assigned on weekend shift, typically around 12–20 hours a week. Epson started the Weekend Warrior program with TMG Marketing , later with Keystone Marketing Inc, then to Mosaic, and now with Campaigners INC. The Mosaic contract expired with Epson on June 24, 2007 and Epson is now represented by Campaigners, Inc. The sales reps of Campaigners, Inc. are not outsourced as Epson hired "rack jobbers" to ensure their retail customers displayed products properly. This frees up their regular sales force to concentrate on profitable sales solutions to VAR's and system integrators, leaving "retail" to reps who did not require sales skills.
Personal computers
Starting in 1983, Epson entered the personal computer market with the QX-10, a CP/M-compatible Z80 machine. By 1986, the company had shifted to the growing PC compatible market with the Equity line. Epson withdrew from the international PC market in 1996. The company still produces and sells PCs in Japan as of 2022.
21st century
In June 2003, the company became public following their listing on the 1st section of the Tokyo Stock Exchange. Since 2017 the company is a constituent of the Nikkei Stock Average index. Although Seiko Group Corporation and the key members of the Hattori family still hold approximately 10% of the outstanding shares of Seiko Epson, the company is managed and operated completely independently from Seiko Group.
Seiko Watch Corporation, a division of Seiko Group Corporation, produces Seiko timepieces in-house through its subsidiaries as well as delegates the manufacture of some of its high-end watches to Epson. The company makes some of the Seiko's highest grade watches at the Micro Artist Studio inside its Shiojiri Plant in Shiojiri, Nagano. Beside the Seiko timepieces, Epson develops, designs, manufactures, markets, and sells watches under its own brands such as Trume, Orient, and Orient Star.
In 2004, Epson introduced their R-D1 digital RangeFinder Camera, which supports Leica M mount and Leica screw mount M39 lenses with an adapter ring. This camera is the first digital rangefinder on the market. Because its sensor is smaller than that of the standard 35 mm film frame, lenses mounted on the R-D1 have the field view 1.53 times as long as that of the standard 35 mm camera. As of 2006 the R-D1 has been replaced by the R-D1s. The R-D1s is less expensive but its hardware is identical. Epson has released a firmware patch to bring the R-D1 up to the full functionality of its successor—the first digital camera manufacturer to make such an upgrade available for free.In September 2012, Epson introduced a printer called the Epson Expression Premium XP-800 Small-in-One. It has the ability to print wirelessly. Furthermore, the name Expression has followed various models of scanners.
In September 2015 Epson debuted a printer, the Epson ET-4550 which instead of print cartridges, enables the user to pour the ink into separate inkwells from ink bottles. In the third quarter of 2012, Epson's global market share in the sale of printers, copiers and multifunction devices amounted to 15.20 percent.Epson is also involved in the smartglasses market. Since 2016 the company has three different models. First up was the Epson Moverio BT-100 which was followed up by the Epson Moverio BT-200. In 2016 the company also released the Moverio Pro BT-2000 which is an enterprise oriented, upgraded version of the BT-200 with stereoscopic cameras. The company also was the first to release consumer smart glasses with see through optics that made them very popular under drone pilots for being able to get a first person view while still being able to see the drone in the sky.
2016 Epson presented the SureColor SC-P10000 ink printer: it prints with inks in ten colours and up to 44 inch .
Mission
Vision
Key Team
Mr. Koichi Kubota (Sr. Managing Exec. Officer, Gen. Admin Mang. of Sales & Mktg. Div. and Representative Director)
Mr. Akihiro Fukaishi (Exec. Officer)
Mr. Hideki Shimada (Managing Exec. Officer & Gen. Admin. Mang. of Production Planning Division)
Mr. Junichi Watanabe (Managing Exec. Officer & Deputy Gen. Admin. Mang. of Production Planning Division)
Mr. Sunao Murata (Professional Officer, Chief Information Systems Officer & Deputy Gen. Admin. Mang.)
Mr. Yoshiyuki Moriyama (Exec. Officer)
Mr. Nobuyuki Shimotome (Exec. Officer & COO of Microdevices Operations Division)
Recognition and Awards
References
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Mr. Kazuhiro Ichikawa (Exec. Officer, CTO & Gen. Admin. Mang. of Technology Devel. Division)
Mr. Yasunori Ogawa (Pres, CEO & Representative Director)
Mr. Tatsuaki Seki (Sr. Managing Exec Officer, CFO, Chief Compliance Officer, Chief Corp. Comm. Officer & Director)
