Shemaroo Entertainment Limited engages in the distribution of content for broadcasting of satellite channels, physical formats, and emerging digital technologies in India. The company is involved in the movie production; online video streaming over the top (OTT) platform; and syndication business that distributes its content to satellite, cable, and terrestrial networks. It also deals in curating and providing content to DTH services on DTH platforms; and provides inflight eclectic mix of content service. In addition, the company offers studio services comprising digital intermediate, digital restoration, VFX, telecine, film scanning, film grading, etc. to various content owners and distributors, as well as offers mobile applications. Further, it company offers pre-loaded devotional speakers. Shemaroo Entertainment Limited was founded in 1962 and is based in Mumbai, India.

History

Early years

Shemaroo Entertainment Ltd. was founded on 29 October 1962 as a book circulating library by the Maroo brothers in collaboration with Gangajibhai Shethias. The name of the company is an acronym of the founders’ surnames. The library was located at Warden Road of South Mumbai and opened three branches soon after.In 1979, they expanded to include VHS tapes amongst their collection by partnering with affluent business families who had their personal collections of movies.In 1987, the company forayed into distribution of content via the video home system format, which was labeled Shemaroo Video Private Ltd. They also bought rights to several movies for home video and were one of the first brands involved in distribution of video rights in India.Shemaroo started buying cable and pay television rights in the 1990s and in 1995, while negotiating a deal to buy films of Sony's Columbia Tristar, the company bought an equity stake in Sony's Indian TV channel.

2000s to present

Shemaroo became an integrated content media house with the commencement of Digital Post Production Facilities. The company ventured into film production with movies like Kuch Meetha Ho Jaye, Omkara, Ishqiya, Dedh Ishqiya, Hunterrr followed by several others in the subsequent years.The company forayed into digital animated films with Bal Ganesh and Ghatothkach as their initial features and became the only company to release one feature every year thereafter.The brand also owns an online retro music channel, Filmi Gaane, which offers classic Bollywood songs from the 1950s to 1990s.In 2012, Shemaroo completed 50 years of operations and in 2018, the company unveiled a new logo and tagline ‘India Khush Hua’.In January 2020, Shemaroo Group launched its first TV channel named as Shemaroo Marathibana which is 24 hours FTA Marathi movie channel with tagline Assal filmi .This channel receives well TRP. Swapnil Joshi is brand Ambassador of this channel. It air Marathi superhit Movies like Aapla Manus, Thackeray, Bhai vyakti ki valli, Judgement, Cycle, Ani Dr.Kashinath Ghanekar etc. The free-to-air channel will entirely focus on Marathi audiences across Maharashtra and Goa and will serve their preferences through its catalog of over 200 titles.In 2020, Shemaroo Group announced the launch of a new Hindi GEC Shemaroo TV. A Free to Air channel, Shemaroo TV targets the Hindi speaking markets of India with the tag line 'Badalte Aaj Ke Liye.'Shemaroo Pre-loaded audio speakers

In 2019, The company ventured in the pre-loaded audio speaker market and introduced Bluetooth speakers loaded with devotional content.

The pricing for all three existing products in store – Bhagavad Gita, Bhajan Vaani and Quran Majeed And is available in the market currently with leading offline and online retailers.Shemaroo launched 'Shemaroo Bhakti Shri Ganesha Bhajan Vaani' during Ganesh Chaturthi in the year 2019 along with 'Shemaroo Amritbani' during 550th birth anniversary of Shri Guru Nanak Dev Ji

Mission

Our mission is to engage and entertain Indian consumers worldwide by leveraging the power of our extensive library of content, platforms and experiences.

Vision

Our vision is to bring content, experiences, and platforms together to deliver premium entertainment through innovation and constant evolution.

Key Team

Mr. Jai Buddhichand Maroo (Director of Center of Excellence & Exec. Director)

Mr. Amit M Haria (Chief Financial Officer)

Ms. Varsha Ojha (Head of Marketing & Communications)

Ms. Deepti Dwivedi (Head of Human Capital)

Mr. Arghya Chakravarty (Chief Operating Officer)

Mr. Vinod Karani (Exec. Vice-Pres of Broadcast Syndication & Content Acquisition Division)

Mr. Hemant Karani (Sr. Vice-Pres of Studio Division)

Recognition and Awards

Shemaroo has won numerous awards, including the National Award for Best Children’s Film , National Award for Best Film Promotional Film and National Award for controversial TV reality show .