Verdana

A leading provider of solutions and services in the field of carbon footprint management, GHG reporting, and carbon credit validation.

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Technology  
Summary

Verdana is a company dedicated to restoring credibility to the carbon trade industry by addressing its key challenges. They offer a range of products and services aimed at improving transparency, accuracy, and trust in carbon footprint management, GHG reporting, and carbon credit validation. Verdana's flagship solution, E2, provides end-to-end automation for distributed measurement and reporting verification, encompassing GHG reporting, asset management, validation, buy-sell carbon credits, and ISO 14064 compliance. 

Their offerings also include free tools like the Emissions Tracker and the CFEE Rating for energy efficiency assessment. Verdana's focus on digitizing pain points, leveraging blockchain technology, and reducing human intervention sets them apart, ensuring reliable data and eliminating fraud. Their mission is to create real change in the carbon trade industry and contribute to a more sustainable future.


History

Verdana is a company that has emerged in response to the challenges and credibility issues faced by the carbon trade industry. The company was established to address the shortcomings of the carbon trade and contribute to its improvement.

The carbon trade industry has grown into a multi-billion dollar business, but it has faced criticism due to concerns about the authenticity and effectiveness of carbon offset credits. Many carbon projects have struggled to find buyers for their credits, impacting their ability to monetize their efforts and hindering progress in reducing greenhouse gas emissions.

In response to these challenges, Verdana was founded with the goal of restoring credibility to the carbon trade. The company recognized that digitizing the pain points and leveraging blockchain technology could address key issues such as gaming the system, improper accounting and reporting, and fraudulent sales of carbon credits. By providing a comprehensive platform for distributed measurement and reporting verification (dMRV) and asset management, Verdana aims to create real change in the industry and offer lasting solutions.


Mission

Verdana's mission is to restore credibility to the carbon trade by addressing the fundamental issues that have plagued the industry. The company aims to create real change by providing innovative solutions that promote transparency, accuracy, and trust in the measurement, reporting, and verification of greenhouse gas emissions. 

Verdana is committed to digitizing the pain points of the carbon trade, leveraging blockchain technology, and reducing human intervention to ensure reliable data, eliminate fraud, and facilitate the effective monetization of carbon offset credits. By offering end-to-end automation and comprehensive dMRV and asset management solutions, Verdana strives to empower organizations and stakeholders to manage their carbon footprint responsibly and contribute to a more sustainable future.


Vision

Verdana envisions a world where the carbon trade operates with utmost credibility and effectiveness, driving meaningful reductions in greenhouse gas emissions and fostering environmental sustainability. The company aims to be a global leader in providing cutting-edge technologies and solutions that enable accurate measurement, transparent reporting, and reliable verification of carbon footprints. Verdana seeks to establish a trusted ecosystem where carbon offset credits are traceable, validated, and certified, allowing buyers to confidently invest in genuine, high-quality offsets. 

By leveraging advanced digital systems, blockchain immutability, and automation, Verdana aims to transform the carbon trade into a transparent and efficient marketplace that encourages and rewards environmental stewardship. Through its commitment to innovation, integrity, and lasting impact, Verdana strives to be at the forefront of revolutionizing the carbon trade industry and driving the transition towards a low-carbon future.


Products and Services

Verdana offers a range of products and services aimed at assisting organizations in managing their carbon footprint, complying with environmental standards, and participating in the carbon trade. Some of Verdana's key products and services include:

  • Emissions Tracker: Verdana provides a free Scope 1, 2, and 3 emissions calculator that allows organizations to manually enter data and generate reports. This tool helps businesses assess and track their greenhouse gas emissions.
  • CFEE (Commercial Facilities Energy Efficiency) Rating: Verdana offers a pioneer methodology for baseline and target settings on the carbon efficiency spectrum. The CFEE rating helps organizations evaluate their energy efficiency and determine eligibility for carbon credits.
  • E2: Verdana's flagship product is E2, a comprehensive dMRV (Distributed Measurement and Reporting Verification) solution. E2 encompasses GHG reporting, asset management features, validation services, buy-sell carbon credits functionality, and ISO 14064-1 compliance through the E-Cert feature (available at additional fees).
  • E-Lite: E-Lite is an entry-level, subscription-based monitoring system provided by Verdana. It offers basic functionalities for organizations to track and manage their carbon footprint.
  • GHG Reports: Verdana provides immutable blockchain-linked dMRV analytics and reports for carbon footprints. These reports comply with ISO 14064 standards and other ESG (Environmental, Social, and Governance) reporting frameworks.
  • Carbon Credits Submission: Verdana assists organizations in monitoring, validating, and issuing carbon credits. They also facilitate the offsetting (sale) of carbon credits on exchanges, helping organizations monetize their efforts in reducing emissions.
  • Consulting and Implementation: Verdana offers ESG (Environmental, Social, and Governance) consultation services through strategic partnerships. They provide expert advice to organizations on improving their environmental performance, implementing sustainability initiatives, and reducing actual emissions. This includes leveraging Verdana's dMRV and CFEE solutions to track progress.

References
Verdana
Leadership team

Geetha Gopal  (Chief Operating Officer (COO))

Elizabeth Yang (General Counsel)

Suraj Arora (Head of Investor Relations)

Chiranjeev Singh (Sales & Business Development Manager)

Juan David Duran Hernandez (Executive Director)

Industries

Technology

Products/ Services
Emissions Tracker CFEE (Commercial Facilities Energy Efficiency) Rating E2 E-Lite GHG Reports Carbon Credits Submission Consulting and Implementation
Number of Employees
0 - 50
Headquarters
Kuala Lumpur, Federal Territory of Kuala Lumpur
Established
2022
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Fri Feb 23 2024
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