Summary
YPB Group Limited provides product authentication and consumer engagement solutions in Australia, the Peoples Republic of China, and Thailand. It offers a range of products and services, including digital engagement platform that offers brand engagement with end consumers to promote product authenticity; covert forensic products, which are used for tracing a product or packaging during or after the manufacturing process that is detectable using the company's proprietary scanner; and forensic laboratory services for the examination of counterfeit products. The company also provides security consulting services to governments, corporations, and intellectual property owners for the deterrence of counterfeiting, grey markets, product diversions, and fraud activities. The company was incorporated in 2004 and is based in Sydney, Australia.
History
YPB Group Ltd was incorporated in Australian in 2014 and listed on the Australian Securities Exchange the same year. The company developed an evolving suite of technology products and services, focused on delivering product authentication and brand protection solutions, to a diverse range of industries worldwide. By leveraging its proprietary tracking and tracing technology, YPB Group Limited has become recognised as a leader in the fight against counterfeit products.
Mission
YPB Group Limited is committed to providing customers with advanced, secure and cost-effective solutions for protection, traceability and authentication. We strive to create an environment of trust, empower organisations with advanced technology, and enrich the overall product experience.
Vision
Our mission is to become the leader in anti-counterfeiting and product authentication solutions, providing our customers with total peace of mind, while enabling them to gain full visibility and control of their supply chains.
Key Team
Mr. Ralph H. Davis Jr. (Pres of Print Solutions)
Ms. Lucy Rowe (Company Sec.)
Mr. Sheldon Craig Brady (MD - Australia & New Zealand)
Recognition and Awards
YPB Group Limited has been awarded with the 2020 Prime Minister’s Export Awards for its contribution to the global fight against counterfeit products, with its systems deployed in 56 countries and endorsed by numerous international agencies. The company has also received numerous Australian industry awards for its innovative products and services.
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