Orby AI

Orby AI is an enterprise automation platform that utilises AI agents to streamline complex business processes. The company was founded in 2022 and is headquartered in Mountain View, California. It focuses on automating enterprise workflows through its proprietary Large Action Model (LAM) and AI Agent platform, which enables organisations to improve efficiency and reduce manual workload.

Orby AI’s technology observes, learns, automates, and adapts to enterprise tasks, allowing teams to focus on higher-value activities. It eliminates the need for additional technical resources by providing automation that does not require coding. The company’s Generative Process Automation (GPA) system ensures accuracy and reliability in executing enterprise operations.

Orby AI serves industries such as finance, technology, and shared services. It has partnered with major companies, including Accenture, Google, Databricks, Samsara, and JLL Technologies. Businesses use Orby AI for financial automation, vendor management, procurement, and workflow optimisation. The platform has been recognised for its impact on enterprises, with case studies highlighting time savings and efficiency improvements.

The company has raised $30 million in Series A funding, backed by investors such as New Enterprise Associates, Pear, Wing, WndrCo, and Stanford University. These investors have a track record of supporting successful technology firms.

Orby AI has launched ActIO, an AI foundation model designed to improve enterprise automation performance. It has also won recognition in industry competitions, including second place in the Databricks Generative AI Startup Challenge.

Orby AI’s mission is to help enterprises reclaim time by automating repetitive and complex tasks, allowing employees to focus on strategic work. It continues to develop AI-driven solutions to enhance business productivity and decision-making. The company is actively hiring AI specialists and automation experts to expand its team.

Orby AI was founded in 2022 in Mountain View, California, by Bella Liu and Will Lu. Both founders had prior experience in AI and automation, having worked at UiPath and Google. They identified a gap in existing automation solutions, which were unable to handle complex enterprise processes that required reasoning and judgment. They established Orby AI to develop an AI Agent platform that could automate these tasks efficiently.

The company introduced its proprietary Large Action Model (LAM), which enabled enterprises to automate workflows with greater reliability. Unlike traditional automation tools that relied on predefined rules and manual coding, Orby AI’s technology allowed AI agents to observe, learn, automate, and adapt to complex processes. This approach allowed businesses to automate financial operations, procurement, vendor management, and other enterprise functions without requiring additional technical resources.

In its early years, Orby AI secured key partnerships with leading companies, including Accenture, Google, Databricks, Samsara, and JLL Technologies. These partnerships helped validate the effectiveness of its AI solutions and expand its presence in the enterprise automation market. The company also gained recognition for its impact on financial automation, where it helped businesses reduce time spent on financial processes while improving accuracy.

In 2023, Orby AI raised $30 million in Series A funding. The investment was led by New Enterprise Associates and included support from Pear, Wing, WndrCo, and Stanford University. These investors had previously backed successful technology companies such as Salesforce, Uber, and Cloudflare. The funding allowed Orby AI to enhance its AI-driven automation capabilities and expand its team.

Orby AI continued to innovate in enterprise automation by launching ActIO, the first Agentic AI foundation model. ActIO was designed to improve automation performance by enabling AI agents to make decisions based on contextual understanding. The company also participated in industry events and competitions, securing second place in the Databricks Generative AI Startup Challenge.

By 2024, Orby AI had established itself as a key player in AI-driven enterprise automation. Its platform was used by businesses across multiple industries to streamline operations and improve efficiency. The company’s technology continued to evolve, with ongoing improvements in AI-driven process automation. Orby AI remains focused on developing new solutions that enable businesses to automate complex workflows while maintaining accuracy and reliability. It is actively hiring AI specialists and expanding its team to support further growth and innovation.

Orby AI’s mission is to help enterprises save time by automating complex tasks, allowing teams to focus on more important work. The company develops AI Agents powered by its Large Action Model (LAM) to handle enterprise processes that require reasoning and judgment. By automating financial operations, vendor management, and workflow optimisation, Orby AI reduces manual effort and improves efficiency. Its Generative Process Automation (GPA) technology enables businesses to automate work without coding. The company aims to create AI-driven solutions that enhance productivity, accuracy, and decision-making across industries, helping businesses operate more efficiently with minimal human intervention.

Orby AI’s vision is to create a world where people have more time to focus on meaningful work. The company believes that AI should not just assist but take over repetitive and time-consuming tasks, enabling individuals and businesses to focus on strategic and creative pursuits. By advancing AI automation, Orby AI aims to improve efficiency across industries while maintaining reliability and accuracy. Its goal is to make AI-powered enterprise automation accessible, adaptable, and seamless, allowing businesses to function with greater speed and precision. Orby AI continues to innovate, ensuring its technology evolves with changing business needs.

Orby AI has been recognised for its contributions to enterprise automation and AI innovation. The company secured second place in the Databricks Generative AI Startup Challenge, highlighting its advancements in AI-driven automation. It has been featured in leading technology publications such as TechCrunch, The Wall Street Journal, and CB Insights for its work in AI and enterprise solutions. Orby AI’s AI Agent platform has been praised by industry leaders for improving business efficiency. The company’s partnerships with major firms like Google, Accenture, and Databricks further validate its impact on AI-powered enterprise automation.

Orby AI provides enterprise automation solutions through its AI Agent platform. Its technology is designed to automate complex business processes that require reasoning, judgment, and precision. The platform uses proprietary AI models to observe, learn, automate, and adapt to enterprise tasks, allowing businesses to improve efficiency without requiring technical expertise. The core components of Orby AI’s products and services focus on workflow automation, financial process management, and enterprise-wide AI integration.

The primary product is the Orby AI Agent platform, which enables enterprises to automate specialised tasks at scale. Unlike traditional automation tools that rely on rigid rules and manual configuration, Orby AI’s system continuously learns from enterprise workflows. It uses Large Action Model (LAM) technology, which allows AI Agents to understand user actions, predict next steps, and execute tasks with accuracy. This technology enables businesses to automate workflows without writing code or integrating complex APIs.

The automation process follows four key stages. First, Orby AI observes how a task is performed, learning from user interactions across applications and systems. Next, it processes the data to understand intent, dependencies, and the context behind each action. Once the AI system has learned the workflow, it automates tasks using Generative Process Automation (GPA), which executes actions based on learned behaviour. The final stage involves continuous adaptation, where AI Agents adjust to changes in processes and refine their automation strategies over time.

One of Orby AI’s key offerings is financial process automation. Businesses use the platform to streamline financial close procedures, manage invoices, handle procurement tasks, and automate accounting workflows. Companies that have implemented Orby AI’s financial automation tools have reported significant reductions in time spent on financial operations, improved accuracy, and faster transaction processing. The platform’s ability to manage financial processes without requiring additional human input has made it a valuable tool for finance teams.

Orby AI is also used for procurement and vendor management automation. Its AI Agents can handle contract revisions, approval processes, and supplier negotiations, reducing the time required for these tasks. By automating procurement workflows, businesses can ensure compliance, eliminate manual errors, and improve efficiency in managing supplier relationships.

Orby AI’s platform supports automation across multiple enterprise functions, including customer service, IT operations, and shared services. The AI Agents integrate seamlessly with existing enterprise software, allowing businesses to automate tasks across different departments without replacing their current systems. This flexibility ensures that businesses can scale their automation efforts without major disruptions.

To enhance its automation capabilities, Orby AI launched ActIO, an Agentic AI foundation model. ActIO improves the AI Agent’s ability to interpret, predict, and execute enterprise tasks. It enables businesses to achieve higher levels of automation without requiring extensive programming or system modifications.

Orby AI provides continuous support and updates to its clients, ensuring that its automation solutions evolve with changing business needs. The company also offers consulting services to help enterprises implement AI-driven automation effectively. Through partnerships with leading technology firms, Orby AI continues to expand its capabilities, making AI automation more accessible and efficient for businesses of all sizes.