Foodverse

Foodverse is the world’s first AI-enabled app created to connect, enable, and empower chefs, food enthusiasts, and the food industry. The platform aims to unleash the potential of people and the industry in food by removing geographical boundaries and creating a connected ecosystem. It provides opportunities for learning, collaboration, career growth, and brand engagement.

For chefs and enthusiasts, Foodverse offers the option to create personal profiles where they can highlight expertise, showcase achievements, and attract job or brand opportunities. It supports continuous learning through the Foodverse Continuous Professional Development (FV CPD) programmes and provides access to industry leaders through the Foodverse Mentorship Programme (FV MP). 

Chefs can also use the platform to monetise their knowledge and skills through the FV Creator feature, gain blockchain validation for credibility, and receive recognition through FV Showcase. Users can stay updated with events, workshops, and industry insights, enhancing career opportunities and professional growth.

For the industry, Foodverse provides tools to build brand profiles (FV Brands) and engage audiences through customised campaigns (FV Engage). Companies can reach diverse markets through FV World and create blockchain-based loyalty programmes with FV Loyalty. The platform also integrates ICCA Continuous Professional Development programmes for industry-led education and uses AI-powered tools (FV AI) to support multilingual communication and creative solutions.

Foodverse also encourages participation from schools and enthusiasts through culinary life skills training and DIY learning modules. It promotes interaction between chefs, artisans, entrepreneurs, and food brands, creating a holistic digital marketplace for knowledge, talent, and services.

The app is developed by FOODVERSE FZ-LLC in Dubai and is closely supported by the International Centre for Culinary Arts (ICCA). Sunjeh Raja, Director and CEO of ICCA Dubai, is a leading voice promoting Foodverse as a major step towards the digital future of food education and industry growth.

Foodverse was created as an initiative to build a unified digital ecosystem for the food and beverage sector. It was developed by FOODVERSE FZ-LLC, a company based in Dubai, with the objective of connecting chefs, food enthusiasts, and the wider industry on a single platform. 

The concept grew out of the work of the International Centre for Culinary Arts (ICCA) in Dubai, led by Sunjeh Raja, who has been an advocate for technical and vocational education and training in culinary arts. Raja played a key role in introducing the idea of integrating digital technologies such as AI, blockchain, and the metaverse into the food industry to enable wider participation, recognition, and opportunity for chefs and industry professionals.

The origins of Foodverse can be linked to ICCA’s focus on advancing culinary education and professional development. ICCA had already established a strong presence in providing training and qualifications to chefs and industry workers.

Building on this, Foodverse was launched as a platform that could take education, recognition, and engagement to a global level, removing physical barriers and providing opportunities in a digital format. The app was designed to incorporate multiple functions that could serve different sections of the food ecosystem, including chefs, enthusiasts, schools, and brands.

Over time, Foodverse introduced various features to serve its users. For individuals, the app created FV Profiles for chefs and enthusiasts to present their skills and achievements. It added FV Continuous Professional Development (FV CPD) to provide structured learning, FV Mentorship Programme (FV MP) to connect learners with industry leaders, FV Validation using blockchain to authenticate achievements, and FV Showcase to highlight and promote individual work. It also added opportunities for monetisation through FV Creator and access to industry events and updates through FV 365.

For the industry, Foodverse introduced FV Brands to help companies build profiles, FV Engage to allow businesses to connect with targeted audiences, FV World to enable market reach across regions, and FV Loyalty to create blockchain-backed customer retention programmes. The platform also developed FV AI, a set of AI-driven tools to assist with communication, education, and engagement, including multilingual features to connect with global markets.

Foodverse also built pathways for young learners and food enthusiasts through life skills training in schools and easy-to-use culinary learning modules, encouraging early participation in the food ecosystem. By combining training, employment opportunities, professional validation, and brand engagement, it positioned itself as a complete digital ecosystem for food and hospitality.

In recent years, Foodverse has partnered with international organisations such as the World Association of Chefs’ Societies and has highlighted the role of technology in transforming the culinary profession. Sunjeh Raja has continued to present the Foodverse concept at global forums, linking it with ideas such as blockchain validation, NFTs, and food in the metaverse.

At present, Foodverse operates as the world’s first AI-enabled app dedicated to food professionals and the food industry. It continues to provide tools for learning, recognition, networking, and brand growth. Its latest work focuses on expanding the reach of culinary education, integrating AI solutions for industry needs, and offering a space for chefs, enthusiasts, and businesses to interact globally. Foodverse stands as an active platform combining education, employment, recognition, and technology for the food and beverage sector today.

The mission of Foodverse is to connect chefs, food enthusiasts, and the industry through one digital platform that supports learning, career growth, and business opportunities. It aims to provide equal access to education, mentorship, and recognition by using technology such as AI and blockchain. Foodverse helps individuals build professional profiles, gain new skills, validate their achievements, and access jobs and events. For the industry, it offers tools to build brands, engage audiences, and reach global markets. Its mission is to empower people in food and create a sustainable, connected ecosystem for the entire sector.

The vision of Foodverse is to create a global digital ecosystem where people and the food industry are seamlessly connected. It looks to remove geographical barriers so chefs, artisans, enthusiasts, and businesses can collaborate, share knowledge, and find opportunities worldwide. Foodverse aims to use AI, blockchain, and digital platforms to transform the way learning, recognition, and engagement happen in the food sector. Its vision is to build pride in the culinary profession, give credit to skills and achievements, and make education and career growth accessible to everyone, regardless of location, while supporting the development of the food industry.

Foodverse has gained recognition in the global food and hospitality sector for being the first AI-enabled app of its kind. It has received support from leading organisations such as the World Association of Chefs’ Societies, which acknowledged its role in promoting digital learning and professional growth. Its work is also linked to the International Centre for Culinary Arts (ICCA) Dubai, an award-winning culinary institution known for excellence in training. Through industry partnerships and endorsements, Foodverse has been recognised for introducing blockchain validation, mentorship, and professional development opportunities that help chefs and brands connect and grow internationally.

Foodverse provides a wide range of products and services designed for chefs, food enthusiasts, and the food industry. Its aim is to bring together education, recognition, career opportunities, and brand engagement on a single AI-enabled digital platform. The services are divided into features for individuals such as chefs and enthusiasts, and for businesses and organisations in the food industry.

For chefs and enthusiasts, Foodverse offers the FV Profile, which allows users to create a professional profile to showcase their experience, skills, and achievements. This profile is useful for attracting job opportunities, connecting with brands, and building a presence in the global food community. The app also provides FV Continuous Professional Development (FV CPD), a system for structured and certified learning that helps users to keep their knowledge and skills updated.

Mentorship is another important service. Through the FV Mentorship Programme (FV MP), users can connect with experienced industry leaders who provide guidance, advice, and career support. To ensure credibility, Foodverse has developed FV Validation, which uses blockchain technology to verify qualifications, achievements, and professional history. This adds authenticity to a chef’s profile and increases trust with employers and industry partners. In addition, FV Showcase allows chefs to display their work, gain recognition, receive ratings, and attract brand endorsements.

Monetisation is made possible through FV Creator, which enables chefs and enthusiasts to set up their own shop on the app. Here, they can share and sell knowledge, skills, recipes, or experiences directly with others, using a pay-and-use system. To keep members informed, Foodverse provides FV 365, which lists culinary events, workshops, and industry updates. This ensures users can stay engaged with the latest happenings and opportunities in the food sector.

For the food industry, Foodverse provides several tools to support brand building and market engagement. FV Brands allows businesses to create a profile to showcase their products and services to a global audience. FV Engage is designed to connect companies directly with their target audience, whether professional chefs or food enthusiasts, and to create customised brand experiences.

To help brands expand beyond their local markets, Foodverse has FV World, which supports outreach to diverse markets and audiences. FV Loyalty is another service aimed at companies, enabling them to develop blockchain-based loyalty programmes to retain customers and encourage repeat engagement. This approach gives businesses a transparent and reliable way to reward their customers.

Education and training are also available for industry partners. Foodverse integrates ICCA Continuous Professional Development programmes to support learning and adoption of new products or practices, while increasing brand awareness. To further support businesses, the platform offers FV AI, a set of AI-powered tools that provide creative solutions, multilingual communication, and innovative ways to engage with different audiences.

Foodverse also serves schools and young enthusiasts by offering culinary life skills training and easy-to-understand DIY modules. This helps promote interest in food and cooking from an early age, creating a pathway for future chefs and entrepreneurs.