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Reinvent Capital

Reinvent Capital is a venture capital firm that invests in transformative technology companies, partnering with founders to drive growth and innovation.
Reinvent Capital
Leadership team

Mark Pincus (Managing Member & Co-Founder)

Reid Hoffman (Advisory Member)

David K. Cohen (Operating Partner)

Number of Employees
0 - 50
Headquarters
San Francisco, California, United States
Established
2018
Social Media
Summary

Reinvent Capital, founded in 2018 and headquartered in New York, is a venture capital firm that partners with bold leaders of category-defining companies to foster growth and innovation. The firm primarily invests in Internet, software, and media companies, focusing on ventures with transformative potential. Reinvent Capital leverages the deep operating experience of its founders, including Mark Pincus, Michael Thompson, and Reid Hoffman, who have successfully created valuable companies across multiple technology categories such as social networks, social games, and payments.

The firm has particular expertise in transformative technologies, including artificial intelligence, autonomous driving, mobility, blockchain, and robotics. Reinvent Capital is distinguished by its product excellence, with a team of product entrepreneurs that have built and operated products known for their viral growth and network effects.

The firm supports companies at various stages, from formation through to IPO, providing strategic investment and guidance to help them scale. While Reinvent Capital is not open to new investors, it continues to update its portfolio periodically. Past performance is not necessarily indicative of future results, and not all investments are publicly disclosed. Reinvent Capital has overseen multiple successful exits and investments in sectors such as fintech, health tech, and transportation.

History

Reinvent Capital is a venture capital firm established in 2018 by a group of distinguished founders including Mark Pincus, Michael Thompson, and Reid Hoffman. The firm was created with a vision to partner with bold leaders of category-defining companies, offering them strategic support to drive growth and innovation at scale. Reinvent Capital's founders bring a wealth of experience from various sectors, having been key figures in the creation of successful companies in the fields of technology, social media, and gaming. This deep operational experience informs their approach to investing, with a focus on internet, software, and media businesses.

From its inception, Reinvent Capital has positioned itself as a firm that not only provides capital but also adds value through expertise in product development and scaling businesses. The firm is known for its strong emphasis on product excellence, with its founders having built and operated products that achieved viral growth and long-term success. This experience has shaped their investment strategy, enabling them to identify businesses with the potential for network effects, live operations, and high user engagement. Reinvent Capital's approach is underpinned by a strong belief in the importance of continuously inventing and reinventing to sustain growth and adapt to evolving markets.

One of the key aspects of Reinvent Capital’s strategy is its focus on transformative technologies. The firm has developed a unique expertise in sectors such as artificial intelligence, autonomous driving, blockchain, mobility, and robotics. This focus allows them to identify and support businesses that are not only category-defining but also at the forefront of technological change. Reinvent Capital seeks out companies that can apply these transformative technologies to create a lasting impact within their industries.

The firm’s portfolio reflects its diverse interests and investment approach. Reinvent Capital has invested in a range of companies, particularly those that operate in the fintech, healthtech, and mobility sectors. Notable investments include companies involved in artificial intelligence, autonomous driving, and blockchain technologies. As of 2021, the firm participated in a significant funding round for Aurora, a company focused on autonomous driving, which raised $1.8 billion in post-IPO equity from investors including Baillie Gifford. Reinvent Capital’s investment strategy is to partner with leaders of companies that are poised to disrupt their respective industries through innovation and scale.

Reinvent Capital’s business model is also characterised by its commitment to supporting its portfolio companies through all stages of growth, from initial investment to IPO. The firm leverages the extensive experience of its founders, who have acted as operators, advisors, investors, and board members, to provide practical guidance and strategic insights to the leadership teams of their portfolio companies. This hands-on approach is a hallmark of Reinvent Capital’s philosophy, ensuring that the companies they invest in receive more than just financial backing.

While the firm is not currently open to new investors, it maintains a strong portfolio of investments. Reinvent Capital periodically updates its list of investments but excludes those companies for which public disclosure permission has not been granted. Reinvent Capital's impact on the venture capital landscape is significant, driven by its focus on transformative technologies, deep operational expertise, and commitment to innovation.

Investment criteria

Reinvent Capital follows a strategic and focused investment approach, targeting companies with the potential to become leaders in their respective industries. Their investment criteria emphasise the following key areas:

  1. Category-Defining Companies: Reinvent Capital seeks to invest in companies that have the potential to define and dominate new or emerging markets. They look for bold leaders who can drive innovation and create significant impact within their industries.
  2. Transformative Technologies: The firm has a particular focus on companies leveraging transformative technologies. These include artificial intelligence, blockchain, autonomous driving, mobility, robotics, and other advanced technologies that can reshape industries and create long-term value.
  3. Scalability: Reinvent Capital partners with businesses that demonstrate the ability to scale rapidly. They prioritise companies with strong growth potential, network effects, and scalable business models that can expand their market presence over time.
  4. Proven Leadership: The firm seeks to work with experienced founding teams and leadership groups that have a clear vision and the ability to execute it. They value leaders who are capable of continuous reinvention and adaptability to drive sustainable growth.
  5. Product Excellence: Reinvent Capital is focused on companies that excel in product development and management. They invest in businesses that create products loved by users and that demonstrate strong product-market fit, viral growth, and live operational capabilities.
  6. Sector Focus: The firm concentrates on sectors where they have deep operational expertise, including internet, software, media, social networks, social gaming, payments, and fintech.
  7. Stage of Investment: Reinvent Capital typically invests in companies at various stages of their growth journey, from early-stage ventures to businesses preparing for an IPO. Their support extends from initial funding rounds through to later stages of development, offering strategic guidance and operational expertise throughout.
Values

Reinvent Capital operates with a set of core values that guide its investment approach and partnerships with companies. These values reflect their commitment to fostering growth, innovation, and long-term impact. The key values of Reinvent Capital include:

  1. Entrepreneurial Mindset: Reinvent Capital values the entrepreneurial spirit and actively supports founders who are bold, visionary, and ready to challenge the status quo. The firm believes in empowering entrepreneurs to take calculated risks and drive innovation at scale.
  2. Continuous Reinvention: A central value at Reinvent Capital is the belief in continuous reinvention. They encourage companies to stay adaptive and innovative, continuously evolving their products and business models to meet changing market demands and technological advancements.
  3. Long-Term Partnership: Reinvent Capital prioritises long-term relationships with their portfolio companies. They partner closely with leadership teams, offering not just financial support, but also strategic guidance and operational expertise to help companies grow sustainably over time.
  4. Product-Centric Focus: The firm values product excellence, believing that great companies are built on great products. Reinvent Capital invests in companies with a clear focus on creating products that users love and that offer long-term value, driven by strong product management and innovation.
  5. Transformative Impact: Reinvent Capital seeks to create a transformative impact through its investments. They focus on companies that leverage cutting-edge technologies such as artificial intelligence, autonomous driving, blockchain, and robotics to create meaningful change within their industries.
  6. Integrity and Transparency: Reinvent Capital places a strong emphasis on integrity and transparency in their operations and relationships. They value open communication and ethical business practices, ensuring trust and alignment with the companies they invest in.
Mission

Reinvent Capital’s mission is to partner with bold leaders and visionary entrepreneurs to help them build and scale category-defining companies. By leveraging their deep operational expertise and focus on product excellence, they aim to drive transformative innovation across industries. Reinvent Capital is committed to supporting companies that utilise cutting-edge technologies such as artificial intelligence, blockchain, autonomous driving, and robotics to create meaningful impact. Their goal is to foster continuous reinvention, ensuring long-term growth and success while maintaining a focus on integrity, collaboration, and sustainable business practices.

Portfolio

Reinvent Capital has built a diverse portfolio by investing in world-class founders and teams that develop industry-leading products and services across various sectors. Their portfolio consists of companies that are leaders in their respective fields, with a strong focus on technology, innovation, and long-term value creation. Below are some of the key companies in Reinvent Capital's portfolio:

  • Aurora – A leader in autonomous vehicle technology, focused on making transportation safer and more efficient.
  • Convoy – A digital freight network that connects truckers and shippers, aimed at improving efficiency in logistics.
  • Dataminr – A company that uses AI to deliver real-time information and actionable insights from publicly available data sources.
  • frete.com – A logistics technology company focused on optimizing freight transportation in Latin America.
  • Getaround – A car-sharing platform that allows users to rent cars from others on-demand, promoting sustainable urban transportation.
  • goPuff – An on-demand delivery service that offers quick access to essential items like snacks, drinks, and household products.
  • Hippo – An insurance technology company focused on providing homeowners with more transparent and efficient coverage.
  • Joby Aviation – A pioneer in electric aviation, working on developing all-electric, vertical takeoff and landing (eVTOL) aircraft for urban air mobility.
  • Lyft – A popular ride-sharing company providing transportation as a service across major cities worldwide.
  • Matterport – A spatial data company that digitizes real-world environments using 3D and virtual reality technology.
  • Nimble – A robotic fulfillment company focused on automating warehouse operations and improving supply chain efficiency.
  • Oscar – A health insurance company leveraging technology to simplify and improve the healthcare experience.
  • SpaceX – A leader in space exploration and commercial spaceflight, pioneering advancements in rocket technology and reusable space vehicles.
  • Wish – An e-commerce platform connecting shoppers with affordable goods from around the world.
  • Zipline – A drone delivery company that provides vital medical supplies and services, especially in remote regions.
References

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Reinvent Capital
Leadership team

Mark Pincus (Managing Member & Co-Founder)

Reid Hoffman (Advisory Member)

David K. Cohen (Operating Partner)

Number of Employees
0 - 50
Headquarters
San Francisco, California, United States
Established
2018
Social Media

Other Investors

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